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Associated Hygienic Products. September 21, 2006. The Market. Retail disposable diaper/training pants/youth pants $4.2 billion in the U. S. Declining category sales Declining birthrate Enhanced product performance 20\% branded product (Pampers, Huggies) 80\% proprietary branded product.

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Presentation Transcript
the market
The Market

Retail disposable diaper/training pants/youth pants

  • $4.2 billion in the U. S.
    • Declining category sales
      • Declining birthrate
      • Enhanced product performance
    • 20% branded product (Pampers, Huggies)
    • 80% proprietary branded product
the company
The Company
  • Wholly owned subsidiary of Disposable Soft Goods International (DSG)
  • Second largest U. S. corporate brand manufacturer
  • 2002 sales: in excess of $160 million
  • U. S. Headquarters: Duluth, GA
  • 2 U. S. manufacturing plants
    • Vancouver, WA
    • Marion, OH
the challenge
The Challenge
  • Marion, OH
    • Current plant old, expanded over the years
    • Inefficient layout
the challenge1
The Challenge
  • Marion, OH
    • Current plant old, expanded over the years
    • Inefficient layout
  • New plant:
    • Under construction
    • First machine early next year
    • Production area has been decided
    • Seeking a second opinion / analysis / new ideas for the warehouse
      • Layout
      • Equipment
      • Etc.
other data
Other Data
  • Yet to be received
  • Bills of Material
    • Lists all raw materials for a production run
    • One per run per SKU
  • Sales orders
miscellaneous
Miscellaneous
  • Your mission, should you choose to accept it…
    • Mathematical model of the warehouse
      • Recommended layout
      • Recommended equipment
      • Financial justification for equipment investment
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