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Overalls, Would You Wear Em?

Overalls, Would You Wear Em?. By: Whitney Kane. Target Market . Customer Profile . “Where Fashion and Community meet”-The Fashion Spot. Age. 0-1 Infant
1-4 Toddler
5-12 Preteen
13-19 Teen
20-25 Young adult
26-45 Adult
45+ Active Adult. Prediction: Females. Careers.

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Overalls, Would You Wear Em?

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  1. Overalls, Would You Wear Em? By: Whitney Kane

  2. Target Market

  3. Customer Profile “Where Fashion and Community meet”-The Fashion Spot

  4. Age 0-1 Infant
1-4 Toddler
5-12 Preteen
13-19 Teen
20-25 Young adult
26-45 Adult
45+ Active Adult

  5. Prediction: Females

  6. Careers Everyday Office Classy Fashionable job

  7. Different Eras

  8. My Prediction

  9. My Prediction

  10. Fashion Leaders Early Adapters Rise Introduction Fashion Leaders

  11. Fashion Cycle Late + Early Majority Peak (culmination) Early Adapters Decline Rise Laggards Introduction Fashion Leaders Regression

  12. Trickle Up Theory • Begins at street fashion Levis Dolce Gabbana

  13. The Movement Of Fashion Staple Fashion Increasing Consumer Acceptance Fad Increasing Time

  14. Compare

  15. Price Compared

  16. Compared Fabric

  17. characteristics • Suggest denim, twill, corduroy, poplin, gabardine, chino, cotton, cotton types or linen • Carry on: • Side pockets, • Bib pocket • Shoulder straps with buckles • Side openings with button closures • Back pockets • Fly zipper

  18. The End

  19. References • http://stylebytes.net/2006/02/09/are-the-overalls-back/ • http://www.refinery29.com/should-we-send-over.php • http://www.thelifefiles.com/2009/09/18/ralph-lauren-says-overalls-are-back/ • http://www.teenvogue.com/style/blogs/fashion/2010/05/spring-must-have-overalls.html

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