From CD-ROM to Web 3.0, News and business information is a constant challenge

1. From CD-ROM to Web 3.0,News and business information is a constant challenge SLA PresentationSeptember 2008

2. … History Product/Service Achievement “A First”/Launching of Technology Solution Geographical Expansion - Offices • Canadian News Disc with Southam (co-publishing) • Third generation ofonline platform • Second generation ofOnline platform • First generation ofonline platform • Périodisc La Presse, 1st CD of news-reel in Canada • Launching of new product for libraries • Launching of Biblio-Branché (Virtual News Library) • Opening of Ottawa Offices On-Line Era CD Era ... 1999 2001 2002 2003 2005 2006 2007 1989 1990 1991 1992 1993 1994 1995 1996 1997 1998 2000 2004 • CD Launching of Le Monde à Paris • Addition of international sources • Exceed 100 sources • Foundation Ixiasoft (spin-off) • Exceed1 000 sources • 1st contract: CRTC, production of a CD-ROM • SI3, 1st system of daily electronic press reviews in Canada • Opening of Paris Offices • Actualité Québec, 1st multi-title CD in Canada • Opening of Offices in Toronto 2

3. Overview of CEDROM-SNi • Offices in Montreal, Toronto, Ottawa and Paris • 100 employees • 1200+ publications • 800 traditional publications (daily,weekly, magazines,...) • 400 social media (web sites & blogs) • 80 000 news stories per day • 85 millions in the archive • We still do CD-ROM...

4. Content was king • But it’s changing... • There is more and more newspapers that give their content freely on their websites • Ads versus subscription model • Google puts newspaper archives for free over the internet • Social media is growing • At last, the public will have a channel to talk There is too much content now andthat’s the new challenge

5. What do you expect from a CMS? • Relevant Content • Validated content • Selectable content • External content but also internal content • Powerful search engine • Full text but also multi-criteria query • Boolean and proximity operators (no better way yet) • A system that will be able to launch queries to others systems (federated search) • Relevancy mechanism (to whom?) • Monitoring & Alert system • To alert you as soon something arrived or once a week/day to give you an overview of the week/day • Document Management system that helps you to organise the documents • To keep important or relevant documents • To prepare a folder on a topic for you or someone else • Shareable system to publish (share) the content with colleagues, clients, ... • 1 to 1, 1 to N, N to N • Intranet Posting, RSS feed, e-mail, ... • You need a system that will be available Anytime and Anywhere • Web access but more and more on your phone • A DRM system • If there is any rights over the content Ok! but what’s next?

6. Next step will be ... • Analysis of the search results (Summary) • Taxonomy will be very helpful to cluster the results • Semantic analysis will be very useful to identify strong concepts and entities inside of the full text

8. This is a big challenge • Finding documents that fit a query within a large information haystack was a challenge 20 years ago but we’ve found a pretty good solution for that • Obtaining very quickly information on each of those documents and “crushing” that information to give a summary of the results is a new challenge • Retrieving the name of the authors from a list of 2 million documents and calculating the numbers of news stories for each of them in less than 2 seconds... That’s a challenge

9. Next step will be ... • Analysis of the search results (Summary) • Taxonomy will be very helpful to cluster the results • Semantic analysis will be very useful to identify strong concepts and entities inside of the full text • Creation of content with the content • Web 3.0 – The Semantic Web

10. The WEB 3.0

13. wikipedia Official website blogs Social media Social network IPOD –MP3 Player launch in 2001 by Apple Buzz rate : 87 % Satisfaction rate: 74 % (détails…) Price : 99$ - 499$ (détails…) Competitors : Microsoft Zune, Créative Zen Cons : Battery’s life, Hard disk reliability (20%), screen is fragile.

15. Next step will be ... • Analysis of the search results (Summary) • Taxonomy will be very helpful to cluster the results • Semantic analysis will be very useful to identify strong concepts and entities inside of the full text • Creation of content with the content • Web 3.0 • The sentiment (tone analysis) • This feature will help the system to red flag content that is very negative or very positive • Very useful in identifying trends • It is NOT perfect and need a lots of fine tuning

17. Sentiment • Most systems are currently doing only sentiment at the document level • Not really interesting • We are working with NStein to have a tonality by sentence, paragraph, document but also by entities. • This document is talking about • “Nortel” and it is 85% negative • “Cisco” and it is 55% positive • “Linksys” and it is neutral • ... • This kind of information is very useful to create charts and to do some brand monitoring

18. Conclusion • With the first generation of our products, we gave you access to the content (Fast search, fast delivery) • With the second generation, we gave you 24/7 monitoring system (Alert) • With the current generation, we gave you the platform to “animate” your community. (Share folders, intranet posting, RSS, Blackberry, ...) • In the next step, we will give better tools to view the forest, not only the trees. • You will be able create content from the content (Dash board, trend analysis, ...) and you will be able to share that new information with your community.

19. Questions