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The Q4 fashion analysis Winning strategies, viral products and market shifts of fashion’s power players

The Lyst Index presents a snapshot of Q4 2024u2019s top 20 brands based on key factors u2013 creative direction, strategic partnerships and campaign innovation. It reveals a snapshot of fashionu2019s evolving dynamics, highlighting which brands are resonating with consumers and why.<br>

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The Q4 fashion analysis Winning strategies, viral products and market shifts of fashion’s power players

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  1. The Q4 fashion analysis: Winning strategies, viral products and market shifts of fashion’s power players The Lyst Index presents a snapshot of Q4 2024’s top 20 brands based on key factors – creative direction, strategic partnerships and campaign innovation. It reveals a snapshot of fashion’s evolving dynamics, highlighting which brands are resonating with consumers and why. 2024 marked a year of transformation within the fashion industry consumer preferences and market dynamics. The Lyst Index continues to provide a revealing snapshot of fashion’s evolving dynamics, highlighting which brands are resonating with consumers and why. While the rankings themselves reflect popularity, a deeper look into the success of each brand reveals key factors— creative direction, strategic partnerships and campaign innovation that drive their growth. Miu Miu reigns the scene, securing the No. 1 spot for three out of four quarters in 2024 (only briefly displaced by Loewe in Q2). Sister brand Prada consistently held the Top 3 position, while Saint Laurent steadily climbed within the Top 5. Meanwhile, the rankings shuffled as fashion consumers reassessed luxury’s value and discovered more accessible brands and trends. fashion industry, with major brands adapting to evolving One of the biggest success stories was Coach, which soared 10 spots to No. 5— its highest ranking yet. The brand’s well-executed strategy to connect with Gen Z, offering competitive discounts and making its bags popular holiday gifts, resulted in an astounding 65 per cent demand increase quarter-over-quarter and 332 per cent year-over-year. If you want to read this and other Fashion and Apparel Industry articles, Apparel & Garments News,Apparel Industry updates related news Click here: - apparelresources.com

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