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B2B Data Statistics

Check these statistics about b2b data and know, how b2b data is changing the story behind b2b success.

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B2B Data Statistics

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  1. B2B Data Statistics Here is the list of 13 surprising facts about B2B data, you will notice that the B2B data statistics tell an interesting story.

  2. B2B Buyers Only Spend 17% of Their Buying Time Meeting With Suppliers. (Gartner)

  3. 77% of B2B Buyers State Their Latest B2B Purchase Was Very Complex Or Difficult (Gartner)

  4. There Are Six Jobs Customers Must Complete to Make a B2B Purchase (Gartner)

  5. Customers Are 2.8 Times More Likely to Make a B2B Purchase With Better Information (Gartner)

  6. The B2B Buying Process Is Less Linear Today (Gartner)

  7. 60% of B2B Sales Organizations Will Transition to a Data-Driven Selling Approach By 2025 (Gartner)

  8. 80% of B2B Sales Interactions Between Suppliers and Buyers Will Occur in Digital Channels by 2025 (Gartner)

  9. More Than 75% Buyers and Sellers Say They Now Prefer Digital Self-Serve and Remote Human Engagement Over Face-to-Face Interactions (McKinsey)

  10. The Majority of B2B Sellers Believe That Digital Sales Are More Effective Than Face-to-Face (McKinsey)

  11. Buyers Are Quite Comfortable Making Big Purchases Using Remote or Self-Service. (McKinsey)

  12. Digital Buyer Interactions With Sales Reps Over Video Have Increased 41% Since the Pandemic. (McKinsey)

  13. The Amount of Revenue Generated From Video-Related Interactions Has Jumped By 69 % Since April 2020  (McKinsey)

  14. At Least 70% of Sales Reps Prefer Video Conference Interactions Over Traditional Phone Calls (McKinsey)

  15. Above is the list of 13 surprising facts about B2B data, you will notice that the B2B data statistics tell an interesting story.

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