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Candidate Life Cycle, Diversity Recruiting - Milan Novu00e1k
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RACS® – RecruitmentAcademy®CertifiedSourcerDay 1 Milan Novak
GoodCall & RecruitmentAcademy & Datacruit Co-founder and Group CEO milan.novak@goodcall.eu • https://www.linkedin.com/in/novakmilan/ milan_recruiter Milan Novák #Recruitment #HR #PeopleManagement #Leadership #CompanyFounder
Talent shortages New RecruitmentStrategy New jobmodels 3 • Retention • - Who are ourkeyemployees? • - Whatcompetencies do weneed TOMORROW? • - How to retainourkeypeople? 2 03 1 • - Redefine EVP • Diversifysourcesofcandidates • What GOOD lookslike? - Flexibileworkforce - Contractors, Outsourcing 4 5 Internal „mobility“ - Remotework - Internaljob market place Candidateexperience - Digital experience - Feedback - Hiringculture
MODERN RECRUITER What are ourkeycompetencies? What do I need to work on?
Life Cycle: Candidate - Employee Job Advertisement Companybrand Activesourcing Job fairs Recommendation Social Media
Life Cycle: Candidate - Employee Web site Careersite PersonalizedInformation AnnualReports FB and LI pages
EMPLOYER VALUE PROPOSITION & EMPLOYER BRANDING
EmployerBranding • Employer brand is the term commonly used to describe reputation as an employer, and its value proposition to its employees, as opposed to its more general corporate brandreputation and value proposition to customers. • Employer Value Proposition - EVP www.recruitmentacademy.co
Understandingthejobvacancy Keywordsforsearching
The most importantrelationship in recruitmentprocess Recruiter Hiring Manager Understands and managestherecruitmentprocess Understandsthejobthatneeds to befilled
Disconnect 57% ofrecruitersfeelthathiringmanagers do not understandrecruiting 63% ofhiringmanagersfeelthatrecruiters do not understandthejobsthey are filling. Source: Cielosurvey
5 steps to build relationshipswithHMs • KYHM – Knowyourhiring manager • Use data • Contractingyourhiring manager • EducateyourHMs • Build trust
1. KYHM – KnowYourHiring Manager • Beauthentic • Informal meeting (coffee, informal interview) • JointheHiring Manager team meeting • Interview HM´s team
2. Use Data • Market Intelligence • Preparebechmarkprofilesforyourintake meeting • Presenttherecruitmentfunnel • Provide data and feedback on regularbasis
3. Contracting • Agreetimelinesfor feedback and follow-up sessions • Agree interview timeslots • Beupfrontwithyourlimitations (technicalknowledge) • Beupfrontabouthowreasonabletheirexpectations are (i.e. starcandidates vs low market salary)
4. EducateHiringManagers • Educateyourhiringmanagers on yourrecruitmentprocess • Interview skillstraining • Unconsciousbias and diversity recruitmenttraining • Collaboration on offer management process
5. Build Trust • Integrity (Promise = deliver) • Regularsatisfactionsurvey (NPS) • Set-up a post hire meeting • Review and improvetheprocess
TheGolden Rule Treatyourcandidatesthewayyouwant to betreated. www.recruitmentacademy.cz
Diversity and Inclusion Diverse teams are more innovative—stronger at anticipating shifts in consumer needs and consumption patterns that make new products and services possible, potentially generating a competitive edge. Companies in the top quartile for workforce diversity are 33% more likely to financially outperform their less diverse competition. The evidence is clear that companies who have a diverse workforce have a distinct competitive advantage.
Diversity – Engagement and Retention • Buildingan environment ofmutualrespect • Mutualrespectpreventsconflicts
Youshould not askabout …. • Marital Status… • Age.. • Age ofchildren… • Sexualorientation… • Religious background… • Race • Pregnancy status • Disability ..
Question? A father and his son are in a car accident. The father dies at the scene and the son is rushed to the hospital. At the hospital the surgeon looks at the boy and says "I can't operate on this boy, he is my son." How can this be?
Gender Stereotypes • Science (Physics, Math, Astrology) • LiberalArts (English, Literature, Music) MAN x WOMAN
Gender Stereotypes • Science (Physics, Math, Astrology) MAN • LiberalArts (English, Literature, Music) WOMAN ???
Rememberthe last timeyou made a wronghiringdecision? Whathappened? Whydidyouchoosethecandidate?