Lifestyle Management Concierge Services _ Lifestyle Management - Insignia Cards

1. Lifestyle Management Concierge Services | Lifestyle Management - Insignia Cards After commencing operations in 1996 as a travel-related service and payment card provider, we have since grown into an all-encompassing global luxury consultancy service. We have constructed a 360-degree offering which is tailored and bespoke to the needs of each member, who has 24/7 access to our dedicated in-house lifestyle team. Since 1996, Insignia Cards has focused on serving the lifestyle and financial needs of high and ultra-high net worth individuals worldwide. We regularly tailor our products and services in order to better fulfil the needs of our valued members. SBS WORLD SERVICE (INSIGNIA), THE LUXURY LIFESTYLE MANAGEMENT AND TRAVEL COMPANY, IS FOUNDED U/HNW clients in emerging markets predominantly the Commonwealth of Independent States (CIS) countries and Eastern Europe are eager to travel the world. They require bespoke travel itineraries, providing them with information on where to stay, what to see, and how to navigate their surroundings. There is consequently the demand for a service managed by experts who can book holidays and plan experiences down to the most intricate details. What is your Vision for Insignia Cards? We are constantly developing and shifting the realms of possibility for luxury experiences. What defines luxury depends entirely on what the individual perceives as valuable to them, so our responsibility is to connect with each member on an intimate level. In the last decade, we have witnessed a significant cultural shift away from luxury goods and more towards luxury lifestyle experiences. Any person with wealth can buy luxury goods; what the affluent now really desire are stories and memories that are truly priceless. Therefore, our aim is to instantly adapt to these changes and ensure that every need, whim and desire of Insignia cardholders is not just catered for, but anticipated. As trends in luxury are ever-changing due to the dynamic and progressive nature of this industry, we are always accommodating innovative ideas to be able to start trends, instead of following them. In the process of increasingly targeting tech-savvy millennials and creating even more convenience for members, Insignia will continue to anticipate and provide extra digital assets in the upcoming months. We will be rebranding our website, launching an online-services app for our members, and modifying our card portfolio with a launch of new card designs.

2. Has the Current Situation Affected Insignia Cards? It is no surprise that the pandemic has provoked a re-evaluation of priorities. Personally, I’ve taken this opportunity to reflect, challenge myself and deeply assess the current situation. I strongly believe that humanity will be better after the current crisis. Within the business, we are witnessing a shift towards family office-style servicing and a rise in demand for authentic experiences. There has been a notable change in client expenditure as members focus on health and security, with an increase in private jet, secluded villas and private chef bookings. The pandemic might have changed the way we work, as we all had to evolve and innovate engagement strategies, but it won’t change who we are as humans and what we seek from life. Having had time to reflect, it has come to light that nowadays, customers value authenticity, security, and heritage more than ever before.