digital marketing proposal- hashtag advertising

1. Digital marketing proposal Your business is just a click away.

2. Digital Marketing Channels: SEO(Search Engine Optimization) SMO(Social Media Optimization) SEM(Search Engine Marketing in Google & Bing Yahoo Networks) Blogger Outreach Pay per Performance Marketing Articles, Blogs, & PR Submission Email & SMS Marketing Website Analysis Online Lead Generation & Reputation Management http://www.hashtagadvt.co.in/

3. Digital Marketing ( Objective: Sales improvement ) http://www.hashtagadvt.co.in/

4. Google AdWords and Other Paid Searches • We handle your AdWords account and create proper landing page to generate better leads. • We will write effective add copy for Google search network • We will create Text Ads & Image Ads for Display Network • Competitive Analysis • Campaign Optimization • Keyword Research & Bid Management • A/B Ad Copy testing • Remarketing • Bid management, Monitoring, reporting • Conversion tracking • Ongoing Strategy Development • App promotion in Google AdWords display, search & YouTube http://www.hashtagadvt.co.in/

5. Social Media Management • Improve the brand awareness through social communities . • Keep engage the customers FB Groups & G+ Groups Posting. • Google plus posting ( same re-post from fb ads ) {We saw some conversion from Google Plus Channels} . • Twitter Interactions (Various people use hash tag, capture those users, also need separate tweet post instead of FB Cross Posting ). • Organize some giveaway or Contest : Twitter Contest, Facebook Contest, Instagram Contest Etc. • Seasonal Changes Promotions (Pre Planning Require and Social Strategy for any festival). • Monitoring #hashtag & tweets through Twitter Analytics. • Pinterest post creation & updating. • Re-pin in Pinterest followers & write valuable comment. • Monitoring Pinterest customer behavior through Pinterest analytic. http://www.hashtagadvt.co.in/

6. Social Ads • Facebook, Twitter & Google+ Advertising. • Handle Facebook, Twitter & LinkedIn paid account and create proper landing page to generate better leads. • Competitive Analysis. • Campaign Optimization. • Keyword Research & Bid Management. • A/B Ad Copy testing. • Conversion tracking. • Researching the best Title, Description, Categories, and Tags for each campaign to make sure it fits with the social media sites we are advertising within. • Monitoring the campaign for the entire lifecycle and providing additional social support. • Providing comments that match the tone of the social site and also provide direction in conversation to control the general feeling about the content itself. http://www.hashtagadvt.co.in/

7. Search and Content Marketing • Set objectives – Clearly define measurable goals of what your company want to accomplish with content marketing. • Define the audience – what is your audience interested in? What they read, watch, attend and listen to? • Create perfect plan: Assess and leverage existing material Reviewing competitors- what are they saying. • Create content calendar. • Content Promotion – Social, SEO, Public relations. • Test & Analyze –Will Track & Review analytics to measure your response, then refining your content based on finding. http://www.hashtagadvt.co.in/

8. Affiliate Marketing • Creation B2B & B2C Affiliate marketing campaign to promote company products & Services across affiliate channel & Publishers. • Creation special B2C affiliate campaign for Publisher http://www.hashtagadvt.co.in/

9. Digital Display Advertising [ Banner Ads ] • Handle display advertising account in various platform and create proper landing page to generate better leads. • We will write effective add copy for all display network. • We will create Image Ads for Display Network. • Competitive Analysis. • Campaign Optimization. • Bid Management. • A/B Ad Copy testing. • Conversion tracking. • Ongoing Strategy Development. http://www.hashtagadvt.co.in/

10. Online Video Marketing • Online Video Marketing- Making videos and posting them online is fairly inexpensive. • Videos were 50 times more likely to receive an organic first page ranking than traditional text pages. • Online videos stay online forever. • Money is spend to record a video once but it could still be getting views a year later. • Social media sites and videos go hand in hand and most sites encourage video posting and sharing. http://www.hashtagadvt.co.in/

11. SEM [ PPC ] Start Campaign Set up Daily analysis of campaign Campaign optimization Setting up the campaign Deep Keyword research Competitor Analysis Ad copy design. Ad group creation Landing page design Landing page HTML Uploading Keyword and Ad copies Uploading landing page Tracking code insertion on landing page Bidding the Appropriate price for Keywords Bid Price Click Rate Impressions Bounce Rate Checking appropriate bidding. Enhance keyword selection by removing non performing keywords and selection Selecting high performing keywords http://www.hashtagadvt.co.in/

12. SEO Matters SEO Process Website analysis Client Requirement Keyword Research Website Optimization SEO Submission Link Building SEO Reporting • SEO is important because it improves the odds of someone finding your company. • Online visibility can help your credibility and brand awareness. • Next to Email, Search is the most popular online activity. • Google is the no.1 and most popular search engine and is getting better day by day. http://www.hashtagadvt.co.in/

13. Our SEO Strategy 5. Meta description tags • The next important • Displayed below the title in search results. • Use dynamic, promotional language. • Use keywords 6. Data-driven Optimization • Determining variations of search queries that are sending highly qualified and engaged traffic to the site. • Re-optimizing the pages/posts to match and be ranked/served for those long-tail searches as well. 7. Reporting • Creating a dashboard where clients can see the progress of the campaign in real-time. • working on your internal KPIs to show off better and data-driven reports to your clients that are really aligned with their business objectives. 1. Domain name strategies • Domain names are traffic magnets. • Choose a domain name that will increase your search engine ranking. How? • Simple, short, no hyphens, no numbers. • Use keywords, common words, advertising terms, product names. • Choose a keyword that is important for your business. 2. Linking strategies How to increase links: • Good content • Good outbound links • Target a list of sites from to request inbound links. 3. Keywords • Important in optimizing rankings. • Keywords are words that appear the most in a page. • The spider chooses the appropriate keywords for each page, then sends them back to its SE. • Your web site will then be indexed based on your keywords . • Can be key phrases or a single keyword. http://www.hashtagadvt.co.in/

14. Our SEO Strategy 5. Meta description tags • The next important • Displayed below the title in search results. • Use dynamic, promotional language. • Use keywords 6. Data-driven Optimization • Determining variations of search queries that are sending highly qualified and engaged traffic to the site. • Re-optimizing the pages/posts to match and be ranked/served for those long-tail searches as well. 7. Reporting • Creating a dashboard where clients can see the progress of the campaign in real-time. • working on your internal KPIs to show off better and data-driven reports to your clients that are really aligned with their business objectives. 1. Domain name strategies • Domain names are traffic magnets. • Choose a domain name that will increase your search engine ranking. How? • Simple, short, no hyphens, no numbers. • Use keywords, common words, advertising terms, product names. • Choose a keyword that is important for your business. 2. Linking strategies How to increase links: • Good content • Good outbound links • Target a list of sites from to request inbound links. 3. Keywords • Important in optimizing rankings. • Keywords are words that appear the most in a page. • The spider chooses the appropriate keywords for each page, then sends them back to its SE. • Your web site will then be indexed based on your keywords . • Can be key phrases or a single keyword. http://www.hashtagadvt.co.in/

15. Search Marketing • Keyword/competitor research • Keyword selection • Landing page creations • Ad group creation • Managing and optimizing the campaign. • Replacement of certain keywords, ad copies and landing page to optimize the campaign and achieve better results. http://www.hashtagadvt.co.in/

16. http://www.hashtagadvt.co.in/

17. Thank You Hashtag Advertising +91-9667732481 Info.hashtagadvt@gmail.com http://www.hashtagadvt.co.in/