Local Marketing consultants in mumbai

1. 9/18/2020 Local Marketing consultants in mumbai - Marketing Agency Local Marketing consultants in mumbai Home/Local Marketing consultants in mumbai    November 27, 2018  dilipfulcrum MARKETING, ADVERTISING, BRANDING, & DESIGN FIRM The Fulcrum Agency is the Mumbai marketing company and Local Marketing consultants in mumbai  advertising agency that businesses turn to because we transform businesses into brands. With over 12 years of experience, we help business owners like you with branding, marketing, advertising, and complete creative solutions. Our Marketing Services Mumbai As a Mumbai marketing and advertising ?rm, we have an incredible list of services that allows us to tackle any marketing or advertising challenge that comes our way. MARKETING Let’s help you get the most out of your marketing with strategies and solutions that make sense for your budget and business. Learn more… ADVERTISING Advertising needs two things: great creative, great choices and great management of your media spend. Let’s show you how we can do both. Learn more.. BRANDING You’re nothing without a strong brand. We’ve been building great brand for over 12 years. Let’s show you how we can build yours. Learn more.. https://fulcrumresources.co.in/local-marketing-consultants-in-mumbai/ 1/7

2. 9/18/2020 Local Marketing consultants in mumbai - Marketing Agency DESIGN Design is critical to the success of any marketing or advertising campaign. Our amazing team of Mumbai graphic designers will blow you away! Learn more… COPY-WRITING Copy-writing is how your communicate your brand and message to the world. Our wordsmiths will give voice to your company. Learn more… PR Public Relations is the art of getting the media to talk about you. Our PR team is great at getting the kind of media attention that will do wonders for your business. Learn more… SOCIAL MEDIA Social media marketing is more than just likes and followers. It’s about starting a conversation with your customers and building a relationship with them. Learn more.. CALL CENTRE Call centre services are an excellent way and affordable to grow your business. Our call centre is located in Mumbai to maximize your potential for success. Learn more… Local Marketing consultants in mumbai Business Scalable, Saleable and Sustainable [siteorigin_widget class="SiteOrigin_Widget_Headline_Widget"][/siteorigin_widget] What does it mean to be scalable? Various meanings in the business world.  Mostly means that your business can increase and expand ef?ciently when the demand becomes greater.  If you got all the business you wanted to have, could you handle it?  How easy would it be to take on 50% more customers right now?  If you are still contemplating that thought, your business needs scaling. If I want to scale where do I start? I always tell my clients to think about where they want to be in 5 years and plan for that.  What do you need to have in place to make that 5-year goal work today?  Planning is key!  What systems do you need in place to handle https://fulcrumresources.co.in/local-marketing-consultants-in-mumbai/ 2/7

3. 9/18/2020 Local Marketing consultants in mumbai - Marketing Agency increased volume?  Do you need more employees?  Do you need better cash ?ow?  What funds do you need to make that happen?  The answers to these questions will help you know what you need to plan for. Once you have that, you are ready to implement. How do you implement? I knew you would ask that!  It all starts with you!  You need to focus on growth and that does not simply mean more marketing.  Grow your partnerships and connections.  You will need more vendors or better vendors.  You will need to increase your distribution partners and channels.  Start educating yourself on things that affect your market and how others in your industry work.  You also need to start standardizing processes.  It will take a lot of trial and error, but once you ?nd something that works well, you should see an increase in ef?ciency. How can I compete with those bigger companies? It is not about competing, it’s about the best you can where you are.  That means you must know what you are the best at.  Understand what is your company’s strength and how can you increase that area.  It also means you should look at your weaknesses.  You need to know what keeps your business at the level that it is on.  Most small business owners say money, but most likely it is something else.  It is rarely the lack of ?nancial ability that kills a business.  The majority of time, it is the lack of management skills. Why should my business be saleable? Many business owners don’t think about what will happen to their business when they are ready to retire or just wanted to leave the business altogether.  The ?nancial documents are not in place; tax returns re?ect little or no income and the bank account is constantly in the red.  If you think you may want to sell your business one day or even have investors, you need to make sure it is positioned correctly. If I want to sell my business, what should I think about? Naturally, there are lots of things to think about.  I think one of the most important things is structure and organization. What type of entity do you have?  If you have a corporation or LLC you can sell the business intact as a whole. If you have a partnership or sole proprietorship likely going to have to do an asset sale.  These are very different types of sales that can make a major difference in the amount of money that you receive for your business.  In addition, you want to think about your employees and their ability to run the business without you.  If the success of the business only depends upon you, the business may be less valuable. What advise can you give when someone approaches them about selling their business, but the offer was too low? May I give the cautionary tale of Pebble.  If you don’t know, Pebble was a tech company ?rst of its kind with the revolutionary watch which synced to your phone, tracked your life style and allowed you to do all kinds of things from your wrist.  Its chart-topping Kickstarter campaign is what put crowdfunding on the map.  Over the years, many companies tried to acquire it and were rejected.  Last year, Pebble closed its of?ces with barely a blip in the newspapers.  No one cared because the technology had been usurped and the business could not keep with bigger named brands i.e. Apple.  This is not to say that every offer you get is the best offer you will ever get.  But don’t over value your business because you think it is worth more than it really is. https://fulcrumresources.co.in/local-marketing-consultants-in-mumbai/ 3/7

4. 9/18/2020 Local Marketing consultants in mumbai - Marketing Agency What if I don’t want to sell my business? If you don’t want to sell, what is your plan?  Do you expect to just close it when you retire?  If you haven’t thought about that, it is okay.  However, this is an important part of doing business.  Making your business saleable adds value to your business.  I always try to encourage business owners to think past, right now.  You may not want to sell your business right now, but you may have to at some point.  Even if you don’t sell the business itself, there should be assets that are worth selling that can yield substantial income.  If you pass away without considering these issues, how will your heirs deal with your business?  Don’t assume that they want to take over, especially if they have never been trained or made a part of the business. What does it mean to have a sustainable business? I always say it is easy to start a business, but it is dif?cult to sustain one.  Sustaining does not mean just existing for a long period of time.  There are many businesses that can survive even with minimal pro?ts.  They typically limp along doing whatever it can to survive.  That is not sustaining.  Sustainable means that it can function without a constant in?ux of cash from outside sources.  In other words, it should pay for itself.  It also needs to be forward- thinking and ready for future changes in the market. I have had a business for a long time and I want to expand.  Does that mean I have a sustainable business? Not necessarily.  There are many businesses who have scaled but have been unable to sustain the growth.  It’s about planning (as everything is).  You must be aware of the inside and outside forces that affect your business.  A SWOT analysis helps with giving you a better understanding of those forces.  Your business and yourself, should be able to deal with change and make the necessary steps to continue doing business.  Being able to adapt is more important than growth when we are discussing sustainability.  With your growth, can you still adapt to the changes in the market? With all the changes happening in business, how can one keep up?    It is all about value.  In the end, that is what it comes down to.  Businesses change their models all the time.  Companies like IBM have managed to stay in business despite the rapid changes in technology.  However, many others have gone by the wayside.  Your business may not look the same today as it did yesterday. The question is, are your offerings valuable to enough people?  You have to be innovative and prepared to excel in a particular area.  You do not have to be and should not be everything to everyone.  Do something well enough that you can continue to do it well, even when the market changes. This is a lot to handle, is there any simple way to deal with this?   Yes!  First, you just need to start the process.  I always tell my clients to start thinking about what makes their company work well and what makes it dif?cult to run.  List the good the bad and the ugly.  From there you want to see what you can do better.  Of the things you do well, what you be exceptional at?  For the things that are challenging, what can you do to make them less challenging?  For each thing you write down, determine what resources you must improve.  What is keeping you from improving?  These things go into being thoughtful about your business and helping you to make better decisions.  To have a sustainable business, you have to be on top of your game! https://fulcrumresources.co.in/local-marketing-consultants-in-mumbai/ 4/7

5. 9/18/2020 Local Marketing consultants in mumbai - Marketing Agency SITAMARHI, Local Marketing consultants, Local Marketing consultants, Local Marketing consultants in pune, Direct Advertisement, Mall Interactive sales, local events, BTL marketing promotion, school marketing promotion, housing society marketing promotion, Mall marketing promotion, Local Marketing consultants in mumbai ]]>  SITAMARHI  SITAMARHI,  BTL marketing promotion,  Direct Advertisement,  housing society marketing promotion,  local events,  Local Marketing consultants,  Local Marketing consultants in mumbai,  Local Marketing consultants in pune,  Mall interactive sales,  Mall marketing promotion,  school marketing promotion Local Marketing Agency In Mumbai  Local Marketing Team In Mumbai  Who We Are We are a local marketing and sales agency that help small/medium sized businesses and Start up. Established for over 10 years, our clients vary in size and cover a wide variety of business sectors. we see ourselves as active members of the local community helping local businesses by providing a variety of ?eld marketing, btl marketing , door to door marketing, brand promotion, social media marketing, telemarketing, web and printed based marketing materials. Who We Work With We work with a varied range of customers across industries and disciplines including; FMCG, IT & Telecoms, Security &  Industry, Manufacturing and Estate Agencies. https://fulcrumresources.co.in/local-marketing-consultants-in-mumbai/ 5/7

6. 9/18/2020 Local Marketing consultants in mumbai - Marketing Agency We aim to take your audience on a journey. Whether it’s helping to ?nd your next prospect or creating loyal fans for your brand, we aim to in?uence your target audience to ensure their next step is in the right direction towards your company.We offer a fantastic blend of marketing and technical expertise, which is why our team can gain a full understanding of your business and actually produce work that generates meaningful results.What makes a fresh and young marketing company? At Fulcrum, it’s our team. We’ve managed to gather a unique band of strategic marketers, brand promotions and creative designers,  marketing specialists,?eldwork experts, online marketing team, and telemarketing professionals who work together to craft and carry out innovative marketing strategies for a wide variety of businesses in multiple industries nationwide. Fulcrum Resources Call Us :+91-8484008961 Email:- info@fulcrumresources.co.in GET IN TOUCH WITH US, WE WOULD LOVE TO DISCUSS YOUR MARKETING NEEDS. https://fulcrumresources.co.in/local-marketing-consultants-in-mumbai/ 6/7

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