310 likes | 425 Views
Atmosphere Apps. 2001 140+ 10 8. Atmosphere Apps. 2,000,000,000. Advertising App Development. Banner Ads. Prestitial Ads. Tapping an Ad. Resource Centers. Sponsored Notifications. Other Opportunities. Animated ads (HTML5) New ad positions Interstitials Lead Generation.
E N D
Atmosphere Apps 2001 140+ 10 8
Advertising App Development
Other Opportunities • Animated ads (HTML5) • New ad positions • Interstitials • Lead Generation
App Development • Brand Apps • White Label / Custom Apps
What kind of app should I create? • Personalization • Mobile context • Immediate information
How can apps be monetized? • Free and Sponsored • Free with in-app purchase • Paid Download • Subscription • Enterprise Distribution
Haymarket Mobile Platform • Faster development • Cost effective • Reusable modules
Other features • Doubleclick integration • OmnitureSiteCatalyst • In-app purchase
App Development Process • Proposal • SOW • Content Processing • Design • Develop • Alpha • Beta • Release