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GA4: The new Analytics Solution for Your Website

Improve your website's analytics with GA4 - Google's latest solution offering advanced insights, new privacy features, and a comprehensive view of your website's performance. Stay ahead of the competition with GA4. more information visit <br>https://kbizsoft.com/why-you-need-to-switch-to-google-analytics-4/

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GA4: The new Analytics Solution for Your Website

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  1. Google Analytics 4 ByKbizsoft

  2. 1. Introduction to GA4 2. Key Features in GA4 3. Benefits of using GA4 4. Getting Started with GA4

  3. Google Analytics 4 is the latest version of Google's web analytics tool, offering advanced features like machine learning, cross-device tracking, and event tracking to provide deeper insights into user behavior and website performance. It's a powerful tool for businesses to optimize their online presence and achieve their goals. Introduction To Google Analytics 4

  4. Key Features in GA4 Machine learning Capabilities Cross-device Tracking Event Tracking Funnel Analysis Advanced Segmentation

  5. Benefits of Google Analytics 4 Enhanced Privacy Controls Improved Data Accuracy Deeper Insights Into User Behaviour Better Integration With Google Ads

  6. Enhanced Privacy Controls To help users remain compliant with modern privacy laws, Google doesn't allow users to collect personally identifiable information (PnII) in GA4.More specifically, it is considered a violation of Google's Terms of Service to capture PII in GA4, and Google may delete all the data in any GA4 property where PII is found.

  7. Improved Data Accuracy With GA4, tracking users across devices has become more accurate. This is because GA4 uses machine learning to identify patterns in user behavior, which allows you to track users across multiple devices and platforms.

  8. Deeper Insights Into User Behavior Google Analytics 4 provides deeper insights into user behavior by using machine learning to analyze data across multiple devices and platforms, allowing for more accurate tracking and a better understanding of user journeys and interactions with your website or app.

  9. Better Integration With Google Ads Better integration with Google Ads means seamless connectivity between Google Ads and other platforms, resulting in more efficient and effective ad campaigns.

  10. Starting with Google Analytics 4 Creating a Google Analytics 4 Account Setting up Data Streams Defining Conversion Goals Configuring Custom Reports

  11. Creating a Google Analytics 4 Account

  12. Setting up Data Streams

  13. Defining Conversion Goals

  14. Configuring Custom Reports

  15. Thank-you

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