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Creating a Business Plan - PowerPoint PPT Presentation


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Creating a Business Plan. Executive Summary. Prepared By: The President Contains: A brief introduction to the business Provides a first impression of your business Summarizes the highlights of the business plan Is usually prepared last. Mission statement.

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executive summary
Executive Summary
  • Prepared By: The President
  • Contains:
  • A brief introduction to the business
  • Provides a first impression of your business
  • Summarizes the highlights of the business plan
  • Is usually prepared last
mission statement
Mission statement
  • Prepared By: the whole class & President
  • Contains:
  • Mission statement
  • Company goals
  • Will make up section 2 of your business plan
  • President may add to this when he does up the Executive Summary
executive team
Executive team
  • Prepared By: VP of Human Resources
  • Contains:
  • A list of ALL of the members of your company’s Executive Team
  • May also contain:
  • Title in the company and/or a description of each person’s strengths they bring to the company.
the product
The Product
  • Prepared By: VP of Production
  • Contains:
  • A detailed description of your product including:
    • Product specifications
    • Key features
    • Comparisons to similar products
    • Packaging required
    • Benefits
marketing sales
Marketing & sales
  • Prepared by: VP of Marketing
  • Contains:
  • Description of target market
  • Description of competition
  • Sales strategy
  • Pricing
  • Advertising & promotion
production
Production
  • Prepared by: VP of Production
  • Contains:
  • A detailed description of how your product is produced and/or delivered
  • Should include details that address:
    • Time
    • Packaging
    • Labeling
    • Quality assurance
human resources
Human resources
  • Prepared By: VP of Human Resources
  • Contains:
  • Details of other members of your company and their functions
  • Should include details such as:
    • Skills needed by group members
    • Wages
    • Commissions
    • Training
    • How you would deal with the loss of members if it occurs
information technology
Information technology
  • Prepared By: VP of Information Technology
  • Contains:
  • Details on:
    • Use of a website
    • Use of email
    • Use of a Facebook page
    • Use of spreadsheets to organize company data
finance
finance
  • Prepared By: VP of Finance
  • Contains:
  • Information on fixed and variable costs
  • Breakeven analysis
general tips
General tips
  • Keep it simple
  • Be concise. Only include information that will enhance the reader’s understanding.
  • Proofread! Proofread!! Proofread!!!
  • Make the Business Plan look professional (i.e. formatting, use of logo, use of color, binding, font, etc.)
risks conclusion
Risks & conclusion
  • Prepared By: The President
  • Contains:
  • Information about some of the risks the company may face and how you would plan to minimize the risk
  • A conclusion that is clear and concise leaving a positive impression while restating company goals and objectives.