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1Z0-340-20 Certification Detail Exam Code 1Z0-340-20 Full Exam Name Oracle Eloqua CX Marketing 2020 Implementation Essentials Number of Questions 60 Practice Exams 1Z0-340-20 Online Practice Exam Passing Score 70% Time Limit 85 minutes Recommended Training Oracle CX Marketing Learning Subscription
Syllabus Topics for Oracle 1Z0-340-20 Exam Topic Name Implementation Overview Data Model Branding and Deliverability Tracking Form Configuration Automation Eloqua Fundamentals Security Settings Database Management Email Configuration and Preference Management CRM Integration Additional Eloqua Services
Oracle 1Z0-340-20 Exam Questions ?
01. Which three are features of Eloqua Engage? Option a) Reporting capabilities for Sales to see all email and web visit activity b) The ability for Sales to add new contacts to the Eloqua database c) The ability for Sales to include attachments in personalized emails d) The ability for Marketers to build segments for Sales and deploy emails on their behalf e) The ability for Sales to customize and send marketing-approved emails
ANSWER a) Reporting capabilities for Sales to see all email and web visit activity b) The ability for Sales to add new contacts to the Eloqua database c) The ability for Sales to include attachments in personalized emails
02. Your customer wants to increase the amount of data obtained from gated content. How can this be achieved? Option a) Use Progressive Profiling to increase data collection from web forms. b) Use Advanced segmentation to better target the audience. c) Use Dynamic Content to capture additional audience data. d) Use Form Validation to improve the quality of incoming data.
ANSWER c) Use Dynamic Content to capture additional audience data.
03. While configuring the out-of-box subscription management page, your client mentions that they want to include several brand logos in the page. How do you configure this? Option a) Edit the hyperlink on the email footers to pass an image query string through when the link is clicked. b) Create a landing page with a custom subscription form. c) Upload a single image with all logos to the Company Defaults area. d) Create dynamic content and add it to the subscription management page.
ANSWER d) Create dynamic content and add it to the subscription management page.
04. To set up a new SFTP connection in Eloqua, you need to __________. Option a) Create a new data Import via the Data Import and Export settings, then configure the Server URL making sure you install the relevant SSL certificate. b) Create a new data Import via the Data Import and Export settings, then configure the Document Root, Username, and Password c) Create a new data Import via the Data Import and Export settings, then configure the Server URL, Username, and Server Port. The user will be prompted for password on each upload. d) Create a new data Import via the Data Import and Export settings, then configure the Server URL, Username, and Password.
ANSWER a) Create a new data Import via the Data Import and Export settings, then configure the Server URL making sure you install the relevant SSL certificate.
05. Your client is ready to activate a second lead scoring model for a new line of business. How do you proceed? Option a) Activate the new model and begin using both lead scores. b) Do a full export of the contact database and all activities. c) Pause CRM integration until Sales and Marketing have time to review scoring reports. d) Pause CRM integration until at least 24 hours after the new model is activated. e) Deactivate the other model that is currently running.
ANSWER a) Activate the new model and begin using both lead scores.
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