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Microchip Technology Inc. Presented by: Ed Howell & Dennis Cecic Microchip Technology Canada Inc. Corporate Overview Leading semiconductor manufacturer: Of high-performance, field-programmable, 8-bit & 16-bit RISC Microcontrollers and 16-bit Digital Signal Controllers

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microchip technology inc
Microchip Technology Inc.

Presented by:Ed Howell & Dennis CecicMicrochip Technology Canada Inc.

© 2007 Microchip Technology Incorporated

corporate overview

Corporate Overview

Leading semiconductor manufacturer:

Of high-performance,field-programmable, 8-bit & 16-bit RISC Microcontrollers and 16-bit Digital Signal Controllers

Of Analog & Interface products

Of related Memory products

For high-volume embedded control applications

$1.04B in product sales in FY07

More than 4,500 employees

Headquartered near

Phoenix in Chandler, AZ

"The Silicon Desert"

© 2007 Microchip Technology Incorporated

history of microchip technology inc
History of Microchip Technology Inc.

1989 Group of Venture Capitalists acquires Microchip from GI

1990 New management team assumes responsibility

1993 Highly successful IPO in March 1993

Company purchases second fab from DEC in Tempe, AZ

Sales exceed $100M run rate

1994 Market valuation reaches $1 billion

1995 Company purchases KEELOQ® technology from Nanoteq

Sales exceed $300M run rate

1996 Thailand test plant opens for high volume testing

1997 Sales exceed $400M run rate

1999 Market value reaches $3 billion

2000 Microchip purchases Fab 3 in Puyallup, WA

2001 Microchip acquires TelCom Semiconductor

2002 Microchip purchases Fab 4 in Gresham, OR

2004 Sales exceed $800M run rate

2005 Sales exceed $940M run rate

2006Sales exceed $1 Billion run rate

2007 Market value reaches over $9 Billion

© 2007 Microchip Technology Incorporated

history of the pic microcontroller mcu
History of the PIC®Microcontroller (MCU)

1989 Pioneered field-programmable MCU: PIC16C5X family

1990 Shipped 1 millionth OTP PIC MCU

1991 Introduced MPLAB® IDE -- the world’s first Windows 3.0 based development system

1992 Offered ROM program memory to PIC MCU customer base

1994 Introduced Enhanced Flash PIC MCUs

1996 Introduced the world’s first 8-pin MCUs

Ranked #5 in 8-bit MCU market share

1997 Achieved #2 ranking in 8-bit MCU market share

1999 Introduced PIC18CXXX enhanced core architecture

Shipped 1 billionth PIC MCU

2001 Shipped 200,000th development system

Achieved #1 Ranking in 8-bit MCU Unit market share

2004 Shipped 3 billionth PIC MCU

Introduced dsPIC30XXX, a 16-bit MCU with the power of DSP

2005 Shipped 4 billionth PIC MCU

2006 Shipped 5 billionth PIC MCU

Achieved #1 ranking in 8-bit MCU Dollar market share

2007 Shipped 500,000th development system

© 2007 Microchip Technology Incorporated

worldwide technical training
Worldwide Technical Training
  • 34 Regional Training Centers
  • Over 120 different topics
  • Greater than 4,000 classes

offered worldwide

  • In excess of 32,000 individuals attending training
  • 10 MASTERs conferences
  • More than 90 Web seminars available on demand

© 2007 Microchip Technology Incorporated

slide6

Universe of Embedded Control

RF

Xmit/receive

High Voltage

I/O’s

IR

Communication

Telecom

DTMF

Codec

Digital Pot

Precision

Voltage

Reference

Power

Drivers

Motors

Relays

Print-heads

Microcontrollers

or Digital Signal

Controllers

Amplifiers

Filters

A/D

Sensors

D/A

Power

Management

- Regulators

- Supervisory

Power

Serial NV

Memory

LCD

Drivers

VF

Drivers

SRAM

Transceivers

- RS232/485

- CAN bus

- USB

Bus Comm

- CAN bus

- USB

- I2C™

- SPI

- RS422/423

Digital

Peripherals

PWM

RTC

Encryption

(KEELOQ®)

Speech

Co-Processing

LED

Drivers

© 2007 Microchip Technology Incorporated

the microchip advantage
The Microchip Advantage
  • Expanding Portfolio of Leadership Products
    • High-performance,field-programmable 8-bit & 16-bit RISC microcontrollers
    • Analog, Interface and related Memory products
    • Enabler to Value Added Embedded Solutions
  • Industry leading Development Tools
  • “Best in Class” lead times and consistent delivery performance
  • Quality Leadership
  • Outstanding Support through all phases of the project life cycle from Concept to Production Maturity …. Technical / Commercial / Logistical
  • A Dedicated Automotive Products Group

Leadership & Flexibility That Enables Your Success!

© 2007 Microchip Technology Incorporated

platforms with mchp embedded solutions
Platforms with MCHP Embedded Solutions

© 2007 Microchip Technology Incorporated

are being served with total solutions in a wide range of applications found in automobiles
…are being served with total solutions in a wide range of applications found in automobiles

© 2007 Microchip Technology Incorporated

appliance solutions
Appliance Solutions

© 2007 Microchip Technology Incorporated

mechatronic solutions
Mechatronic Solutions

Electronics can often be used to replace mechanical systems

    • At a lower cost
    • Increasing functionality
    • Increasing accuracy
    • Increasing reliability
  • Examples
    • Timer, Switch, Knob...

Microchip Solution:

  • PIC10F family: 6 pins
  • PIC12F family: 8 pins

www.microchip.com/mechatronics

© 2007 Microchip Technology Incorporated

microchip medical applications
Microchip Medical Applications

Implanted Devices

Cardioverter Defibrillator

Cardiac Monitor

Gastric Band

Neural Stimulator

Internal Gastric Monitor

Home-Use Devices

Blood Glucose Meter

Oxygen Conserver

Pregnancy Tester

Glucose Test Strips

Iontophoresis Drug

Delivery

Digital Thermometer

Portable Devices

Electrocardiograph

System

Ambulatory EKG

Recorder

Sphygmomanometer

Tonometer

Electronic Dosimeter

Oxygen Concentrator

Muscle Stimulator

Emergency Instruction

Device

Other Devices

Oxygen Sensor

Ultraviolet Polymerization

Activator

Automated Cell

Counter

Hospital Inventory

Control

Hospital Bed Control

Operating Room Table

Light-Based Surgical

Instrument

Ultrasonic Diathermy

Unit

Catheter Inflator

Endoscope

Dialysis System

© 2007 Microchip Technology Incorporated

microchip solutions

DSC MCU+DSP Families

PIC24H

40 MIPS

18 – 100 pins

Up to 256KB Flash

dsPIC33

40 MIPS

18 – 100 pins

Up to 256KB Flash

PIC24F

16 MIPS

28 –100 pins

Up to 128 KB Flash

INTEGRATION

dsPIC30F

30 MIPS

18 – 80 pins

Up to 144KB Flash

PIC18

10 MIPS

18 – 100 pins

Up to 128KB Flash

PIC10, PIC12, PIC16: 5 MIPS

6 – 64 pins

< 16KB Flash

More than 90

16-bit devices

in production today

MCUFamilies

Microchip Solutions

PERFORMANCE

© 2007 Microchip Technology Incorporated

slide14

MPLAB® IDEIntegrated Development Environment

Source LevelDebug

OpenInterface

Built-InEditor

ProjectManager

Software

Simulator

MPLAB

REAL ICE™

MPLAB C30

Compiler

MPLABAssembler

MPLAB PM3

MPLAB Linker

Librarian

MPLAB ICD 2

In-Circuit Debugger

Languages

Low cost

Debugging

Emulation

Device

Programming

Application Libraries

Speech

Motor

Control

Connectivity

Security

© 2007 Microchip Technology Incorporated

microcontroller market cy06 12b
Microcontroller Market CY06 (12B$)

0.5u to 0.25u

0.18u to 90nm

0.35u to 0.18u

Each market segment has different technology optimization points for cost effectiveness of shrinking the digital areas,

Low power, robustness and Vdd ranges. The optimal Channel Lengths (shown in u’s ) for the next 3-5 years

are shown above.

© 2007 Microchip Technology Incorporated

slide16

Microchip University Program

© 2007 Microchip Technology Incorporated

microchip academic program
Microchip Academic Program

“Encourage Educators to select Microchip products and technology for the classroom”

  • Creation of Microchip Academic Partnership Program (MAPP) for qualified universities
  • Links to MAPP partner web sites for knowledge sharing
  • Universities as authorized Microchip RTC sites
  • Certified Microchip course material
  • IC Wiki collaboration
  • Expand reach of Microchip Academic Program to K-12 level (grade school and high school)
  • Promote entire Microchip product line

© 2007 Microchip Technology Incorporated

microchip academic program18
Microchip Academic Program
  • >655 Universities in 47 countries teach courses on PIC® MCU architecture
  • 92 text books written about PIC MCU products in 10 languages
  • Automatic academic discount on microchipDIRECT for Microchip development tools
  • Labs, curriculum and course material
  • Academic discounts at RTCs
  • Free Samples
  • Strategic Academic Partners

© 2007 Microchip Technology Incorporated

slide19

1991 1992 1993 1996 1998 2001 2003-05 2006

No. Rank Rank RankRankRankRankRankRank

1 Motorola Motorola Motorola Motorola Motorola Motorola Motorola Microchip

2 Intel Intel NEC NEC NEC Hitachi Renesas Freescale

3 Philips Philips Philips Philips ST-Micro NEC Microchip Renesas

4 Mitsubishi NEC Hitachi Hitachi Philips Microchip NEC NEC

5 NEC Mitsubishi Mitsubishi Mitsubishi Hitachi ST-Micro ST-Micro St-Micro

6 Hitachi Hitachi Intel Toshiba Mitsubishi Philips Atmel Atmel

7 Toshiba Toshiba Toshiba Matsushita Microchip ToshibaToshiba NXP

8 Siemens TI Matsushita SGS-Thomson Toshiba Atmel Philips Toshiba

9 TI SGS-Thomson TI Intel Siemens Matsushita Fujitsu Fujitsu

10 Matsushita Matsushita Siemens Microchip TI Sanyo Infineon Samsung

11 National Siemens Ricoh Siemens Fujitsu Samsung Sanyo Sony

12 SGS-Thomson National SGS-Thomson Fujitsu Sanyo Mitsubishi Samsung Matsushita

13 Ricoh Ricoh Microchip TI Matsushita Infineon Matsushita Holtek

14 MHS MHS/Temic Sharp Sony Atmel Sony Sony Cypress

15 IIT Sharp Oki Zilog Zilog TI Sunplus Micronas

16 Sharp Zilog Zilog Sharp Sharp Fujitsu Micronas Sanyo

17 Fujitsu Oki National Temic Sony Sunplus Novatek Infineon

18 Oki Microchip Fujitsu Sanyo Intel Zilog Intel Zilog

19 Zilog Fujitsu Sanyo National National Novatek Holtek Winbond

20 Sony IIT Aony Oki LG Semi Micronas Winbond Si Labs

23Microchip

Worldwide 8-Bit MCU Market Share

(Dollars)

Based on dollar shipment volume 1991-2006, Source: Dataquest and Microchip

© 2007 Microchip Technology Incorporated

slide20

1990 1991 1992 1993 1994 1995/96 1997-01 2002-06

No. Rank Rank Rank Rank Rank Rank Rank Rank

1 Motorola Motorola Motorola Motorola Motorola Motorola Motorola Microchip

2 Mitsubishi Mitsubishi Mitsubishi Mitsubishi Mitsubishi Mitsubishi Microchip Freescale

3 NEC NEC Intel NEC NEC SGS-Thomson ST-Micro Renesas

4 Intel Intel NEC Hitachi Philips NEC NEC St-Micro

5 Hitachi Hitachi Philips Philips Intel Microchip Philips NEC

6 Philips Philips Hitachi Intel Microchip Philips Atmel Atmel

7 Matsushita Matsushita Matsushita SGS-Thomson Zilog Zilog Hitachi Sunplus

8 National SGS-Thomson SGS-Thomson Microchip SGS-Thomson Hitachi Toshiba Fijitsu

9 Siemens Siemens National Matsushita Matsushita Fujitsu Samsung Philips

10 TI TI TI Toshiba Hitachi Intel Elan Toshiba

11 Sharp National Zilog National Toshiba Siemens Zilog Holtek

12 Oki Toshiba Toshiba Zilog National Toshiba Matsushita Samsung

13 Toshiba Sony Siemens TI TI Matsushita Infineon Sanyo

14 SGS-Thomson Sharp Microchip Siemens Ricoh TI Fujitsu Winbond

15 Zilog Oki Sharp Sharp Fujitsu National Mitsubishi Infineon

16 Matra MHS Zilog Sanyo Oki Siemens Temic Sanyo Matsushita

17 Sony Microchip Matra MHS Sony Sharp Sanyo Winbond Sony

18 Fujitsu Matra MHS Sony Sanyo Oki Ricoh National Zilog

19 AMD Fujitsu Oki Fujitsu Sony Oki Sony National

20 Microchip Sanyo Fujitsu AMD Temic Sharp Holtek Elan

Worldwide 8-Bit MCU Market Share

(Units)

Based on unit shipment volume 1990-2006, Source: Dataquest and Microchip

© 2007 Microchip Technology Incorporated

microchip a powerful enterprise
Microchip: A powerful enterprise
  • Microchip is dedicated to the embedded control marketplace
    • focused infrastructure

account•ability…providing comprehensive technical support

    • low-cost manufacturing

afford•ability…ensuring competitive pricing

    • whole product offering

flex•ability…allowing users to choose the most appropriate solution

    • relentless pursuit of customer delight

depend•ability…offering consistently short lead times

    • momentum

cap•ability: the power to perform…getting your product to market

© 2007 Microchip Technology Incorporated