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By Assoc. Prof. Dr Zulhamri Abdullah (PhD, Cardiff & PDE, Cambridge)

HI-MEETING 1 KOC 3433 KOMUNIKASI DLM ORGANISASI. By Assoc. Prof. Dr Zulhamri Abdullah (PhD, Cardiff & PDE, Cambridge) Director, Centre of Entrepreneurial Development & Graduate Marketability (CEM) Assoc. Prof. in Corporate & Organizational Communication. Knowing You, Knowing Me.

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By Assoc. Prof. Dr Zulhamri Abdullah (PhD, Cardiff & PDE, Cambridge)

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  1. HI-MEETING 1 KOC 3433 KOMUNIKASI DLM ORGANISASI By Assoc. Prof. Dr Zulhamri Abdullah (PhD, Cardiff & PDE, Cambridge) Director, Centre of Entrepreneurial Development & Graduate Marketability (CEM) Assoc. Prof. in Corporate & Organizational Communication

  2. Knowing You, Knowing Me Academic Professional PhD in Professionalisation of Corporate Communication (CARDIFF,) AMDP in Advanced Management (HARVARD) PDE in Entrepreneurship (CAMBRIDGE) Master of Organizational Communication (UPM) BA in Communication (Public Relations) (UKM) Director, Centre of Entrepreneurial Development & Graduate Marketability (CEM), UPM Deputy Director, Centre of Entrepreneurship Innovation & Student Development, UPM Panel Expert Review, Malaysian Qualification Agency (MQA) President, Cambridge Association of Malaysian Entrepreneurial Consultants (CAME) Member , European Public Relations Education & Research Association, Germany. Member, International Association of Corporate Marketing Studies, United Kingdom

  3. LET’S TALK! Step into my office at FBMK or CEM Speak/text to me at 0192373973 Log on to http://www.lms.upm.edu.my Like me at Zulhamri Abdullah zulhamri@hotmail.com

  4. SINOPSIS KURSUS Kursus ini meliputi konsep-konsep komunikasi; konsep organisasi; komunikasi formal dan tidak formal dalam organisasi; halangan-halangan komunikasi dalam organisasi; amalan-amalan dan aktiviti-aktiviti dalam organisasi.

  5. Learning Outcomes • menghuraikan konsep dan falsafah komunikasi dalam organisasi (C4) • merungkai masalah yang dihadapi dalam komunikasi keorganisasian (P4) • menghasilkan strategi komunikasi untuk penyelesaian masalah organisasi (A3) • mencari dan mengurus maklumat yang sesuai untuk amalan komunikasi keorganisasian (CS, LL)

  6. Topik kursus Unit 1 Konsep Komunikasi Unit 2 Konsep Organisasi Unit 3 Teori Pengurusan dan Komunikasi Unit 4 Komunikasi dan Kepimpinan Unit 5 Komunikasi Formal dalam Organisasi Unit 6 Komunikasi Tak Formal dalam Organisasi Unit 7 Halangan Komunikasi dalam Organisasi Unit 8 Amalan Komunikasi dalam Organisasi

  7. EVALUATION (PJJ) • Assignment 1 20% • Assignment 2 30% • MID TERM EXAM 20% • FINAL EXAM 30% • Note: Attendance is compulsory (80% requirement)

  8. EXAMINATION • MID-TERM EXAM: • OBJECTIVE/SUBJECTIVE • FINAL EXAM: • OBJECTIVE/SUBJECTIVE • Recall questions; multiple choices; true & false • The question based on understanding, reasoning, application, and synthesis. • General knowledge is strongly needed

  9. REFERENCES • Adler, R. B., And Elmhorst, J. M. (2006). Communication At Work: Principles And Practices For Business And The Professions. 9th Ed. New York: Mcgraw-Hill. • Miller, K. (2008). Organizational Communication Approaches And Processes. 4th Ed. Belmont: Wadsworth. • Pamela S. S-Z., (2008). Fundamentals Of Organizational Communication: Knowledge, Sensitivity, Skills, Values. Boston: Allyn • Richmond, V. P., Mccroskey, J. C., And Mccroskey, L. L. (2008). Organizational Communication For Survival: Making Work, Work. 3rd Ed. Boston: Allyn • Tourish, D. (2005). Key Issues In Organizational Communication. London: Routledge.

  10. NOTA TAMBAHAN Gaya Penulisan DBP • (sila rujuk Gaya Dewan Edisi Ketiga, Dewan Bahasa dan Pustaka) Gaya Penulisan APA • http://www.wooster.edu/psychology/apa-crib.html

  11. TUGASAN 1 (20%) • Nyatakandefinasikomunikasi • Nyatakandefinasiorganisasi • Nyatakan 11 ciri UNSUR-UNSUR KOMUNIKASI  • Huraikanbagaimanaunsur-unsurkomunikasitersebutdigunakandalamsesebuahorganisasi

  12. TUGASAN 2 (30%) Pelajar diminta membuat artikel mengenai Kemahiran Komunikasi dalam Organisasi. Setiap kumpulan harus memilih SATU organisasi sahaja samada swasta atau awam. Kandungan tugasan 2: Pengenalan Informasi tentang organisasi: latar belakang, produk/perkhidmatan, kejayaan Asas kemahiran insaniah – KEMAHIRAN KOMUNIKASI DLM ORGANISASI Halangan-halangan dalam komunikasi Kaedah & teknik kemahiran berkomunikasi Penilaian kemahiran berkomunikasi Kesimpulan Rujukan

  13. Nota: • Tugasan ini hendaklah dilakukan secara BERKUMPULAN (3 ahli dalam satu kumpulan) • Setiap tugasan bertulis mestilah tidak lebih daripada 15 muka surat sahaja. • Tugasan yang dibuat mestilah mengandungi sekurang-kurangkannya 10 buku teks, artikel jurnal dan/atau rujukan yang berkaitan.

  14. Keterangan Tugasan - Tugasan tersebut mestilah disediakan oleh pelajar dan perlu diserahkan pada waktu yang telah ditetapkan: Tugasan 1: Minggu 5 Tugasan 2: Minggu 10 - Markah akan ditolak bagi penghantaran tugasan yang lewat

  15. DESCRIPTION OF ASSIGNMENTS • GROUP ASSIGNMENT: SMALL GROUP PROJECT/SEMINAR A must have: – Academic writing : technical text – author/year (e.g. journal article); footnotes (optional) - References (APA system/equiv.); the more references you have, the more credible the text you produce. (Sources: journal articles; books etc) - 12 ‘Times’ font; double spacing; A4 paper (refer to Piagam Projek).

  16. Example: • In Malaysia and Singapore, communication campaigns have always been aligned with ‘intercultural harmony’ (Sriramesh & Vercic, 2003). • A case study by Cummings and DeSanto (2002) revealed that in the 1960s, the International Public Relations Group of Companies failed to convince their local and national clients in Asia, especially in Japan. • Technical/science text NOT in ‘short form’; ‘bhs pasar’; story/’cerpen’ • Paraphrase the sentences NOT copy

  17. ASSIGNMENT MARKING SCHEME Assignments will be assessed based on four key criteria (COPS) as follows: Marking Criteria Marks 1. Content 30 2. Organization 30 3. Presentation 20 4. Style 20 Total: 100%

  18. ASSIGNMENT MARKING SCHEME(2) Content Well focused; rigorous arguments/analysis; outstanding knowledge of and use of evidences; relevant supporting academic materials and real world examples; and excellent use of direct quotations. Organization Great mapping strategy guiding the readers; a clear introduction including a thesis statement (main ideas/key points); a main body clearly divided into sections; and excellent use of sub-headings and linking devices. Presentation Clearly presented with attention to detail of the conventions of the title page, bibliography, appendices, & overall layout; excellent referencing system; excelent use of appropriate vocabulary and gramatical structures; and able to demonstrate appropriate length with excellent spelling and punctuation. Style Excellent attention paid to a particular style demonstrated throughout; outstanding insights with high quality and innovation; and overall consistency of the style addressed throughout.

  19. CONTACT DETAIL • *Consultation hours: TUE 2.00-5.00PM (preferably by appointment) • Room no: B 029, Com Dept., FBMK • Room CEM* (often here) • TEL: 03-8946 8775 / 8947 1336* • Hp: 019-2373973 (Text only: Call if urgent) • *EMAIL: zulhamri@upm.edu.my or zulhamri@hotmail.com • Online • My facebook zulhamri@hotmail.com • Putra LMS www.lms.upm.edu.my

  20. LECTURE NOTES Unit 1Mengenali Komunikasi • Apa itu komunikasi • Unsur-unsur dalam proses komunikasi • Klasifikasi komunikasi Unit 2Mengenali Organisasi • Apa itu organisasi • Ciri-ciri organisasi • Struktur organisasi • Prinsip-prinsip organisasi • Peranan dan fungsi organisasi • Pengertian komunikasi dalam organisasi

  21. LECTURE NOTES Unit 3 Teori Pengurusan dan Komunikasi • Era pengurusan klasik • Era Pengurusan perhubungan manusia • Era pengurusan sumber manusia Unit 4 Komunikasi dan Kepimpinan • Pengertian kepimpinan • Konsep kecekapan dan keberkesanan • Segitiga keberkesanan komunikasi • Ciri-ciri pemimpin • Gaya kepimpinan

  22. LECTURE NOTES Unit 5 Komunikasi Formal dalam Organisasi 5.1 Komunikasi ke bawah 5.2 Komunikasi ke atas 5.3 Komunikasi mendatar Unit 6 Komunikasi Tidak Formal dalam Organisasi 6.1 Grapevine 6.2 Jaringan komunikasi

  23. LECTURE NOTES Unit 7 Halangan Komunikasi dalam Organisasi 7.1 Kerosakan maklumat 7.2 Bebanan komunikasi Unit 8 Amalan Komunikasi dalam Organisasi 8.1 Pembentangan lisan 8.2 Pengendalian mesyuarat/perbincangan 8.3 Penulisan minit mesyuarat 8.4 Penulisan laporan 8.5 Penulisan memo/surat pekeliling 8.6 Perbualan telefon/e-mail

  24. THANK YOU FOR LISTENING! C U IN THE NEXT MEETING

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