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The days of only using flier advertising to boost sales are long gone. The year is 2023, and websites and online marketing are hugely popular. So, when creating websites
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9 Secret Web Design Tips for Increasing Sales aishamaniya.com/9-secret-web-design-tips-for-increasing-sales aisha maniya January 14, 2023 The days of only using flier advertising to boost sales are long gone. The year is 2023, and websites and online marketing are hugely popular. So, when creating websites, we need to be very aware of the components we want to use. Everything, from color schemes to whitespaces, has an impact on sales. Top 10 Website Design Tips Visual Appeal A few days ago, I made the decision to shop online, but I wasn’t sure which platform to use. I considered investigating everything. I tried Flipkart and Amazon. But the graphics did not particularly impress me. I finally went on Myntra. I bought a lot of clothing there because of how beautiful it looked. The moral of the story is that a visually appealing website will have a lower bounce rate and a higher conversion rate. Clutter-Free Design 1/3
Don’t overwrite your website with text. It will confuse the users, and they won’t read it all. Viewers don’t like to read the text for the duration of their web sessions. Permit them to watch the videos and graphics as well. Creative & Simple Text It’s likely that you paid content writers to create excellent pieces of content for you. Because not every visitor is intelligent and able to understand what you have written, you must advise them to be straightforward in their writing. It has been noted that visitors are impressed by websites with the original text. Avoid being too direct in your writing. Add some poignant language, and catchy phrases, and play with words. No Stock Images I was browsing Quora the other day. How to increase sales through web design was the question I saw. A well-known SEO executive gave the following advice in response: “Be unique. Avoid using stock photos. Both of these are things I’ve tried, and unsurprisingly, the moment I started using original images, my website’s traffic exploded. Pass The Blink Test The phrase “Blink Test” is used. This test states that if a visitor to your website can get in touch with you before they blink, they are almost certain to become a hot lead or a potential customer. You need to emphasize the following in order to pass the blink test: Use the business-relevant graphic above the fold You need to have a catchy tagline that conveys what your business is all about in the graphic Use Eye Soothing Colors You might have a good screen that accurately displays the colors. However, not everyone has a high-resolution display screen, and if the colors are too abrasive or harsh, it may irritate their eyes, making them want to leave. Therefore, it is always advised to use light and calming colors. Noteworthy Conclusions: Bright & Aggressive colors may increase the bounce rate. A website with a lousy color scheme is also less likely to rank well with Google. Don’t Use Too Many Font Styles Be consistent in the font styles you use. Use only a few different font styles. Be sure to choose it and go along with it. Too many font styles can be overwhelming for readers and look terrible. Follow The Storytelling Approach Make sure you include a section that corresponds to the background of your business. 2/3
Header with Heading & Subheading (That explains which services your company provides) A brief description of your business (starting year and how you decided to start it) Services You Provide (In Detail) Your Accomplishments Till Time Display Some of the Best Projects (Choose the number according to the layout) This is the show that has a track record of success. Imagine this series is broken up into random sections as follows: Header with Heading & Subheading (That explains which services your company provides) Your Accomplishments Till Time Services You Provide (In Detail) Display Some of the Best Projects (Choose the number according to the layout) A brief description of your business (starting year and how you decided to start it) Does it make any sense? I don’t think so! Therefore, choosing the right section order is crucial. The case Studies Tab is Mandatory By including a case studies section, you can effectively highlight your portfolio. It must feature all the reputed projects that you have worked with and deliver valuable results. Make sure your case study pages are well-designed so the visitor can learn in-depth details about how you approach projects in a specific niche. Conclusion For your company, website design can either help or hurt. When compared to a website made simply for the sake of having one, a well-designed website always makes significant profits. 3/3