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Explore the impact of employee engagement beyond traditional tools like intranet and newsletters at Eurostat, Luxembourg. Learn about effective strategies and tools to boost staff engagement and improve performance. Discover the importance of internal communication and interactive platforms in fostering a positive work environment.
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Boosting employee engagement -‘Beyond intranet and newsletter’ Lukasz Augustyniak Eurostat, Luxembourg
What is employee engagement? • Mix of factors including commitment to the organisation, job satisfaction, and ‘organisational citizenship’ – the willingness to go beyond your job description
Engaged employees: • perform better • are more innovative • are more likely to stay with their current employer • levels of absenteeism are lower • enjoy greater levels of personal well-being
Staffengagement – when does it work? • Employees need to feel that their organisation is interested in them • They need to be given opportunities to express their views and to know that their opinions will make a difference • Both senior and line managers need to be involved
Internal communication at Eurostat • Three people full time • Interactive platform • Quick access to Director-General and other directors • Communication in English • Part of a larger communication unit
Tools • Intranet site (Cybernews) • Newsletter (Eurostat-Infos) • Staff opinion surveys • Lunchtime presentations / information sessions • Photo competitions / art exhibitions • Formal and informal breakfasts • Annual General Assembly and Christmas party • Well-being room / gym classes
Staff opinion surveys, or employee attitude surveys • First step in measurement of employee attitudes (2011 – 67.1% staff response rate) • Organised every two years by staff members, with support from management • Coordinator plus steering committee, including head of internal communication • Progress regularly communicated to staff and management alike
Staff opinion surveys • Results show what employees feel about their workon a range of issues, including: • working environment • management • HR policy • communications • learning and development • work-life balance • Identifyareas where improvement actions arenecessary
Cybernews • 6-8 news items per day • Interactive – contributions from internal communication team and staff members • Suggestion box • News on newcomers, canteen menu, events, sports activities
Eurostat Infos • In paper form and online (employees voted to keep the paper edition) • Published 5-6 times per year, up to16 pages • Presentations of teams, managers, staff activities • Hobbies • Topical issues on important events
Lunchtime presentations • Projects, strategies, programmes explained by specialists and managers (new mission of Eurostat, experimental statistics, future data validation procedures) • Group discussions (‘open-end meetings’) • Reports and results published on intranet and in Eurostat Infos
EU presidency breakfasts • Organised twice per year • Coffee in early morning and a staff event at the end of the working day • Chance for a group of employees to work together on a project (country info material, posters, music, slides, food etc) • Hugely popular
Photo competitions / art exhibitions • Photo competitions: hundreds of entries, four categories (People, Nature, Action and Eurostat) • Winners honoured at General Assembly • Art exhibitions: paintings by staff members, poster art
Well-being room and gym classes • Opened last year • Run by staff on voluntary basis • Free of charge • Oriental belly dance, inner-power breathing, karate, Thai boxing, tai chi, yoga, body-shape, choir, table tennis
Social media/Twitter/blog/video • Twitter used mainly for distribution of news releases • Social media could provide opportunities for knowledge sharing and problem solving • iPhone applications for external users • Blog on hold • Video interviews done in the past
General Assembly • Presents Eurostat and Commission priorities to employees • One current statistical issue highlighted • Jocular presentation by staff
Christmas party • Biggest social event of the year • Prepared by staff (national tables) • In cooperation with internal communication team • Photos published on intranet
Conclusions • Staff engagement crucial for performance and productivity • Role of internal communicationvital in this process • Intranet / newsletter not enough • Interactivity and follow-up • Over 90% of employees say they like working at Eurostat – we play a small part in this
Thank you for you attention! • Please tell us about your experiences with staff engagement in your organisation