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Educational program and website project at National Brukenthal Museum THE BRUKENTHAL NATIONAL MUSEUM of SIBIU / HERMANNSTADT, ROMANIA (2006 – 2009)

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slide1

Educational program and website project at National Brukenthal Museum

THE BRUKENTHAL NATIONAL MUSEUM

of SIBIU / HERMANNSTADT, ROMANIA (2006 – 2009)

slide2

The Brukenthal National Museum was opened to the public in1817, being

  • the first museum on the today’s Romanian territories.
  • the second museum founded in the Central Europe.

The Museum was named after its founder – BaronSamuel von Brukenthal (Governor of Transylvania between 1777 and 1787),who built an impressive Baroque palace in Sibiu, in which the Museum established its beginnings.

  • Initially presenting von Brukenthal’s collection of European Painting in one single building, today the Museum shelters a large diversity of valuable collections in 9 buildings of which 5 are palaces raised in different epochs:
  • the earliest (13thcentury) is part of the architectural complex of Museum of History.
  • the latest dates from 1901 and hosts the Contemporary Art Gallery.
slide3

STRUCTURE

  • THE ART GALLERIES
  • The European Art Galleries (The Brukenthal Palace)
  • The Romanian Art Gallery
  • The Contemporary Art Gallery (The Blue House)
  • THE BRUKENTHAL LIBRARY (The Brukenthal Palace)
  • THE MUSEUM OF HISTORY(The Altemberger House)
  • THE MUSEUM OF NATURAL HISTORY
  • The Museum of Natural History (central quaters)
  • The Museum of Pharmacy
  • The “August von Spiess” Museum of Hunting
  • The Fresco Hall in Piaţa Mică/Lesser Square, Nr. 22

Three main sections, one management and administration, individual locations and cultural programmes, double ownership of Romanian State and Evangelical Church C. A.

slide4

THE BRUKENTHAL PALACE (18th century)

2007 2006

Between 1778 and 1788, Samuel von Brukenthal built a Late Baroque palace in Sibiu, modelled on the Viennese palaces.

slide5

THE BRUKENTHAL PALACE

The palace presents 2 storeys, a front and a back inner courtyards.

The Front Inner Courtyard

ARRANGED 2007 – 2008 RESTAURED 2006

2008

2006: December August April

slide6

THE BRUKENTHAL PALACE

The Back Inner Courtyard: ARRANGED 2007 – 2009 RESTAURED 2006

2009 2008

August 2006

2006: July

June April

slide7

THE BRUKENTHAL PALACE

Restored Ground Floor Rooms

OFFICES and STORAGE facilities

2008

2007

slide8

THE BRUKENTHAL PALACE

Restored Ground Floor Rooms

The PRINTS CABINET STORAGE (2008)

The CARTOGRAPHY CABINET STORAGE (2008)

2008 2007

2008 2007

slide9

THE BRUKENTHAL PALACE:THE EUROPEAN ART GALLERIES

Plaster Cast Reproductions(19th – 20th c.), Front Inner Courtyard OPENED 2008

2008 2007

Prints Cabinet(16th – 18th c.), Front Inner Courtyard(2007)

Transylvanian sculpture, Front Inner Courtyard(2009)

Cartography Exhibition (16th – 18th c.), Back Inner Courtyard OPENED 2008

slide10

THE BRUKENTHAL PALACE:THE EUROPEAN ART GALLERIES

The Reception Rooms,1st Floor

Transylvanian Medieval Art,1st FloorOPENED 2008

German and Austrian Painting (15th-18th c.), 1st Floor rearranged 2008

Anatolian Rugs, 1st Floor(2009)

slide11

THE BRUKENTHAL PALACE:THE EUROPEAN ART GALLERIES

Flemish and Dutch Painting(16th – 18th c.), 2nd FloorREARRANGED 2008

Italian Painting (16th – 18th c.), 2nd FloorREARRANGED 2008

Masterpieces of von Brukenthal’s Collection(15th – 18th c.), 2nd FloorOPENED 2006

slide12

BRUKENTHAL PALACE: THE BRUKENTHAL LIBRARY

The collection of books comprises a number of about 300 000 volumes.

747 Manuscripts

442 Incunabula

30 000 Rare Books (16th -18th c.)

1 500 Rare Romanian Books (17th - 18th c.)

slide13

THE BLUE HOUSE (15th century)

Flanking the Brukenthal Palace on its right side, the Blue House was transformed by baron Lambert von Morringer in a Late Baroque style building (18th c.). It presents an 15th century foundation.

New Façade.

Restored upper levels of inner courtyard.

Romanian Art Collection new storages.

2008 2007

2008 2007

2008 2007

slide14

THE BLUE HOUSE: THE ROMANIAN ART GALLERY

2007 2008

Opened in the year 2008, the exhibition displays a selection of works appertaining to:

The Collection of Transylvanian Painting:

The Collection of Romanian Modern Art:

slide15

THE BLUE HOUSE: MULTIFUNCTIONAL ROOM

April 2009

170 sitsandsegmentation devices for simultaneous activities

-professional beamers

-automatic screens

-sounding devices

-amovable wall

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THE BLUE HOUSE

June 2009

Conclusion of the restoration works

2009

2008

slide17

THE BLUE HOUSE: RESTORATION LABORATORIES

2008: restored rooms for laboratories

Physical investigations: X-rays.

Chemical investigations:stratigraphic analysis.

Restoration: wood, metal, bookbinding, furniture, graphic book paper, document, graphics, horn, ivory, bone, textile, ceramics, stone, painting.

slide18

THE CONTEPORARY ART GALLERY

2007: January August

The temporary exhibitions of the contemporary artists in Romania or from abroad are hosted by a 1901 building, renovated during 2006 - 2007.

slide19

THE ALTEMBERGER HOUSE: THE MUSEUM OF HISTORY

August 2007

April 2007

The Old Town Hall of the city of Sibiu, the Altemberger House is the most representative ensemble of Gothic architecture in Transylvania.

The construction of the dwelling tower was initiated in the 13th c.

slide20

THE ALTEMBERGER HOUSE: THE MUSEUM OF HISTORY

The building was the subject of an ample restoration process, regarding the humidity eradication, plastering, monument special painting and woodwork restoration.

2007 2006: July April

2007 2006: July April

The permanent exhibition was fully re-organized (2006-2007 and extended in 2008). The concept is the one of local history, since prehistory to modern time

2008 2007 old exhibition

slide21

THE MUSEUM OF HISTORY

Roman Lapidarium, BasementOPENED 2007

Medieval Lapidarium, BasementOPENED 2007

Arms and Armours, Ground FloorOPENED 2007

slide22

THE MUSEUM OF HISTORY

National Emancipation in Southern Transylvania, Ground FloorOPENED 2008

The Emergence of Human Settlements in Southern Transylvania, Upper FloorOPENED 2007

The Glasswork in Transylvania, Upper FloorOPENED 2007

slide23

THE MUSEUM OF HISTORY

The Guilds of Sibiu, Upper FloorOPENED 2007

The Magistrate of Sibiu, Upper FloorOPENED 2007

Gold Coins and Medals and Treasury, the Dwelling TowerOPENED 2007

slide24

THE MUSEUM OF NATURAL HISTORY

2008

2007 the old exhibition

The Museumwas founded by the Transylvanian Society of Natural Sciences, being opened in May, 1895.

Raised for the porpoise of sheltering a museum, the construction was built in Italian High Renaissance architectural style.

2007

2007 the old exhibition

The new permanent exhibition opened in 2007.

slide25

THE MUSEUM OF NATURAL HISTORY

Mineralogy Sector, Stair HallOPENED 2007

Zoology Sector: Simple OrganismsUpper FloorOPENED 2007

Zoology Sector: Bird LifeUpper FloorOPENED 2007

slide26

THE MUSEUM OF NATURAL HISTORY

Zoology Sector: EcosystemsUpper FloorOPENED 2007

Paleonthology Sector:Upper HallOPENED 2007

Temporary Exhibition Room:

Ground FloorOPENED 2007

slide27

THE MUSEUM OF PHARMACY

The Museum opened in1972 and is sheltered by a building dating back to 1568, presenting Gothic and Renaissance features.

The exhibition follows the layout of a classic pharmacy:

2006

Oficina Laboratory

Medical Kits Hall Homeopathy Sector

slide28

THE FRESCO HALL

1st of September, 2009Mural painting, 17th century coat of arms.

Information Centre of the Museum.

Free visitation.

slide29

THE “AUGUST VON SPIESS” MUSEUM OF HUNTING

The Museum of Hunting had its opening in the year 1966 and has been reorganized during 2006.

2006: August April

Arms and AccessoriesOPENED 2006

Carpathian TrophiesOPENED 2006

“August von Spiess” OPENED 2006 African Trophies OPENED 2006

slide30

GARDENS

MUSEUM OF HISTORY: TheMartyrs’ GardenARRANGED 2007

2007

2006

MUSEUM OF NATURAL HISTORY:ARRANGED 2008

2006

2007

MUSEUM OF HUNTING:ARRANGED 2007, 2008

2007

2006

slide31

EDUCATION: PEDAGOGY

EDUCATION ROOMS

Museum of Natural History OPENED 2007

Brukenthal PalaceOPENED 2008

Museum of History OPENED 2008

slide32

EDUCATION: PEDAGOGY

PROGRAMMES: educational years 2008/2009 and 2009/2010

ACTIVITIES:

Workshops

Contests

Exhibitions

slide34

EDUCATION: ADULT CONTINUOUS FORMATION

Cultural events

Free visitation days

Inter-disciplinarian exhibitions

School teachers training

slide35

PUBLISHING: CATALOGUES

11 Catalogues to the Collections

2 Catalogues to the Permanent Exhibitionsof which 1 RO/DE

10 Catalogues to the Temporary Exhibitions of which 2 RO/EN, 1 RO/DE, 1 RO, EN, DE, IT, HU version

slide36

PUBLISHING: POPULARISATION

4 Guide Books to the Museum

3 Albums

to the Museum, EN/DE

to the Flemish CollectionEN, DE, RO version

thematic EN/RO

4 Leaflets Exhibition presentationRO and EN version

4 Leaflets Museum presentation RO and EN version

6 DVD-s Museum presentationEN/DE/FR subtitling

slide37

SCIENTIFIC ACTIVITY 2006 - 2008

5 international symposiums hosted by the Museum:

The Carpathian Basin and its Role in the Neolithisation of Balkan Peninsula (2007)

Aquatic Biodiversity International Conference (2007)

Funerary practices in Europe, before and after the Roman Conquest (2007)

The Danube Script: Neo-Eneolithic Writing in Southeastern Europe (2008)

Antique Jewelries: The Dacian Gold Bracelets Found in Orăştie Mountains (2008)

Participations to over 30 symposiums abroad

slide38

SCIENTIFIC ACTIVITY 2006 - 2008

The Brukenthal National Museum was certified as one of the credited institutions of research and development in accordance with HG Nr. 551/2007 (annexed to the ANCS decision nr. 9789/10.XI, 2008).

International Programmes and Projects

National symposiums and congresses

Museum’s Scientific Journal: Brukenthal. Acta Musei

2006 2007 2008

History Art Natural History

slide39

BIBLIOTHECA BRVKENTHAL book series (2006 – 2009)

2006: I - VI

2007: VII - XVIII

2008: XIX - XXXI

2009: XXXII - XL

slide40

136 TEMPORARY EXHIBITIONS, 2007 – September 2009

The Brukenthal Palace – 23

The Contemporary Art Gallery – 51

The Multifunctional Room – 5

The Museum of History – 28

The Museum of Natural History – 11

Museum Education – 7

slide41

15 INTERNATIONAL EXHIBITIONS, 2007 – September 2009

Bruegel, Memling, Van Eyck…the Brukenthal collection

11.09.2009 – 11.01.2010

The Jacquemart-André Museum in Paris

43 European painting works

More than 100press news (Le Figaro, Arts Magazine, Azart, Connaissance des Arts, etc.).

slide42

PRIZES and AWARDS

2 Management Prizes awarded by Romanian Ministry of Culture and Cultsto Professor Sabin Adrian Luca 2007 and 2008

1 National Prize for Best Patrimony Exhibition awarded by Margareta Sterian Foundation to Dr. Elena Popescu 2007

1 Prize for Best Exhibition of the Year awarded by ICOM National Romanian Committee to Dr. Maria Ordeanu 2008

slide43

PUBLIC RELATIONS

Banners

Posters

Bus TV Clip

Press Conferences

Official site

Locations Map

Mass Media

slide44

www.brukenthalmuseum.ro

May 2009 – the new website of the Museum

slide45

MARKETING: BRANDING

Samuel von Brukenthal

Brukenthal Trade Mark2008

LOGO UNIFORMS

Specific products

CHOCOLATE

WINE

DECORATIVE ITEMS

Logo: the Brukenthal Palace façade

slide46

MARKETING: SHOPS AND VENDING AREAS

BRUKENTHAL PALACE: ShopARRANGED 2007, 2008

MUSEUM OF HISTORY: ShopOPENED 2008

MUSEUM OF NATURAL HISTORY: ShopOPENED 2008

The Museum of Pharmacy: Vending Area

The Museum of Hunting: Vending Area

slide47

BEING VISITOR FRIENDLY

Bilingual pricing list, discount and free admission policy of Museum

Information pointsandTouch screens

Bilingual exhibits labeling

Easy-to-follow circuit signing

Summer terrace

Cloakrooms

slide48

VISITATION

2006: 77 545 visitors

2007: 245 067 visitors

2008: 282 913 visitors

slide50

A MUSEUM FOR ALL AFINITIES

PALACES ART HISTORY NATURAL PHARMACY HUNTING

HISTORY

slide52

… ALL AGES

… AND RELIGIOUS BACKGROUNDS

slide53

… 166 EMPLOYEES

… 5500 m²EXHIBITIONS

… 192 YEARS HISTORY

slide55

Thank you for watching our slide show!

Project manager: Sabin Adrian Luca

Photo: Alexandru Olănescu and Ioan Haralambie Popescu

done by

Dana Roxana Hrib PR, Education and Marketing Department of Brukenthal National Museum

Sibiu, November 2009