1 / 1

What Does the Hybris-SAP CX Rebrand Mean for SAP Hybris Consultants

As the SAP Brim Solutions community simmers down from #SapphireNow, some surprising revelations remain at the forefront of conversations, posts, and blogs. For more visit us: https://www.aciinfotech.com/services/sap-brim<br>

Download Presentation

What Does the Hybris-SAP CX Rebrand Mean for SAP Hybris Consultants

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. WHAT DOES THE HYBRIS-SAP CX REBRAND MEAN FOR SAP HYBRIS CONSULTANTS As the SAP Brim Solutions community simmers down from #SapphireNow, some surprising revelations remain at the forefront of conversations, posts, and blogs. To many, SAP’s decision to fully bring Hybris into the SAP family fold with a rebrand to SAP Customer Experience (nestled into the larger C/4 HANA Suite) was unexpected. The rebrand brought out strong emotions and, for the most part, much confusion among SAP Hybris consultants. What does the SAP Hybris rebrand to SAP Customer Experience (CX) mean for SAP Hybris freelancers and consultants? Our dedicated SAP Hybris recruitment team conducted a short survey on the initial reactions and feedback from consultants working in Hybris competencies and found the following initial reactions. It doesn’t come as a big surprise that a rebrand of this size lacks an overwhelmingly positive response. With so much uncertainty as of yet on what this will mean for the day-to-day and future careers of SAP Hybris consultants many either feel neutral, have reserved judgment or expressed some concern. These numbers will likely shift as SAP clarifies the sales strategy for the C4/HANA suite. We asked these same consultants if (and how) they thought the rebrand might impact their roles considering both potential negatives and positives. We found the following trends in responses: problematic name, general confusion, move away from e-commerce, successful integration, more diverse platform, and increased opportunity.

More Related