Power of Video Online. How video is changing the way we find prospects and convert sales online. Agenda. Is Video Right for your Business? Type of Video to Use How to Market Your Videos YouTube Channels & Videos Questions. What is taking Place?.
Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.
How video is changing the way we find prospects and convert sales online
84.8 percent of the total U.S. Internet audience viewed online video
The average online video viewer watched 9.8 hours of video
The duration of the average online video was 3.8 minutes
If YouTube were a country it would be the 3rd biggest in the world
125.5 million viewers watched nearly 10.3 billion videos on YouTube
20 hours of new video content is added to YouTube every minute of every day.
48% of companies say online video is their 2nd most important social media tool
16% of SMBs in the US have integrated video to their website in the last year
For Most Companies In-House
Video Production is the
Best Route to take
So, You’re Making Your Own Video Now What?
The Golden Rule: Produce Value!
“Offer your customers free tools and resources. It will increase the level of trust and encourage your customers to view you as a go to place for information.”
Getting indexed, building rankings and getting traffic
Title Tags 1) Catchy Title2) Use Keywords
Other Ways toBuild Authority…
Allow for Embedding
Syndicate Your Content!
1) Tube Mogul 2) Traffic Geyser 3) Clip Syndicate
<object width="480" height="385"><param name="movie" value="http://www.youtube.com/v/dlU1OASIFI&hl=en_US&fs=1&"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/dlU1OA-SIFI&hl=en_US&fs=1&" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="480" height="385"></embed></object>
Engaging with video has been proven to
extend the amount of time viewers spend
reading your emails.
A study by OTX….
Five Steps to Market
Your Business Better with Video
Aim for Authentic, Actionable Content
Optimize Video for Google Search
Add Video to Your Facebook Page
Get your Video on YouTube and Third Party Video Sites
Add Video to Your Google Local Business Listing