1 / 9

Video & Film Production Company Near Me Minneapolis, Minnesota

Visual Captive is a premier video production company based in Minneapolis, MN, specializing in commercial visual content for businesses across North America and abroad. Our team manages the entire production process, from creative strategy to final video delivery, so that our clients can focus on growing their business.

Visual10
Download Presentation

Video & Film Production Company Near Me Minneapolis, Minnesota

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. 2024 VIDEO MARKETINGGUIDE Prepareyourteamforyournextvideoproductionwiththisguide. www.visualcaptive.com

  2. ADVOCATEFORVIDEO MOREEFFECTIVELYANDGET THEMOSTOUTOFYOUR NEXTVIDEOINVESTMENT. Videomarketingcanfeellikeanentirelynewrealmforthosewhohavenot workedwithvideobefore.Thereisunfamiliarterminologyandit’samediumthat canrequirelargeteamson-settoproduce.AlthoughYouTubehasbeenaround for16yearsnow, many organizationsarestilltryingtounderstandhoweffective videocanbeandiftheyaremissingout.Intheguide,youwillfindpowerful statisticsthatdemonstratevideoisheretostayalongwithusefultipsandtools forgettingthemostoutofyournextvideoproduction.

  3. HOWEFFECTIVEISVIDEO? Onlinevideosareapowerfultoolinthedigitalworld.Theycaptivate 78%ofpeopleeveryweek,withviewersretaining95%ofthe messagecomparedtojust10%intext.Websiteswithvideosare53 timesmorelikelytoreachGoogle’sfrontpage.Furthermore,84%of videomarketerscreditvideosforhelpingthemgenerateleads. Thus,videosplayacrucialroleininformationretention,search engineoptimization,andleadgeneration.

  4. SHOULDVIDEOBE PARTOFYOUR MARKETING STRATEGY? It'saquestionmanymarketershaveasked,especiallywhenthey havetojustifyvideoproductioncoststotheirleadership.Inthis guide,wewillexaminehowalmosteverymetricfortrackingthe valueofmarketingvideos,makesastrongcaseforthe investment. Wehavepassedaturningpointwherethankstohigh-speed internetandlowerproductioncosts,videohasbecomeaneffective marketingtoolforbusinessesofall sizes.Notconvinced?Seewhat consumersandmarketershaveto say.... 84%ofpeoplesaythatthey’vebeenconvincedtobuyaproduct orservicebywatchingabrand’svideo(wyzowl)

  5. SincethefoundingofYouTubein2005,consumer videoconsumptionhasskyrocketed.Onlinevideo popularitystartedonpersonalcomputersbut quicklyexpandedtomobiledevices.In2013, Instagramaddedvideocapabilitytotheirmobile appafterthesuccessofappslikeVine. Widespreadadoptionofvideoacrosstheinternet andonsocialmediaappswasmadepossible becauseofhigh-speedinternet.Withouthigh- speedinternet,therewouldn’thavebeenenough bandwidthtostreamvideocontenttomillionsof devices. CONSUMERTRENDS TOWARDSVIDEO High-SpeedInternetand SocialMediaPavesthePath forVideo Wearecurrentlyridingawaveofe-commerceand digitalcontentadoptionthatcontinuestobefueled bynewgenerations.GenerationZmakesup40%of allconsumers.Theyare the firstgeneration togrow upwiththeinternetfromthedaytheywereborn onwards.They'remorelikelythananyother generationtomakebuyingdecisionsonline. Areyoureachingthemwithyourcurrentsalesand marketingstrategies? VideoisaMegatrend

  6. HOWTOGETTHEMOSTOUT OFYOURVIDEOINVESTMENT FocusonDesiredResults It's easytofallintothetrapof wantingyourvideotodo everythingforyourbusiness. Increaseleads,sales, engagement,brand awareness,etc. KnowYourAudience It's vitaltounderstandyour audienceforcorporatevideos. Youneedtounderstandwhat theylikeandhowtheythinkto produceavideothattheywill connectwith. DesignateDecision Makers Videoproductionscanhave costoverrunswhenthereare frequentchangestothevideo scopeorextrarevisions duringtheeditingprocess.

  7. FacebookRetargeting 3secondsormore 10secondsormore 15seconds-plusorcompletedthevideo(Thursday) 25%ormore 50%ormore 75%ormore 95%ormore METHODOLOGY GoogleRetargeting Viewedanyvideofromachannel Viewedcertainvideos Viewedanyvideo(asanad)fromachannel Viewedcertainvideos(asads)Subscribedtoachannel Visitedachannelhomepage Likedanyvideofromachannel Addedanyvideofromachanneltoaplaylist

  8. VIDEOBEST PRACTICESFORADS Thefollowingarebestpracticesforvideosyouintendon usinginsocialmediaads.Theprimarytakeawaysareto makeitshort,gettothepoint,andkeepitauthentic. Beauthenticandshowapersonaltransparentsideto yourbrand Featurebrandingearlyinyourvideostoensurebrand associationandawareness Designvideosforsound-offviewingasamajorityofvideo viewstodayareonmobilewiththesound-off

  9. CONTACTUS Haveaprojectoraquestionaboutvideoproduction?Please sendusamessageandwewouldlovetoconnectwithyou. Address:4419thAveSHopkins,MN55343 Phone Number:612-208-3762 Email:phil@visualcaptive.com

More Related