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Digital Marketing Courses In Pune- school Of Internet Marketing

School of Internet Marketing is the best training institute for learning digital marketing courses in Pune as we provide theory and practical knowledge to our students. 100% Practical & Job Oriented Training Program!!!

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Digital Marketing Courses In Pune- school Of Internet Marketing

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  1. Digital Marketing Courses In Pune- school Of Internet Marketing

  2. Digital marketing is a broad field encompassing various strategies and tactics to promote products or services using digital channels. Here’s an overview of the key components: • Search Engine Optimization (SEO): This involves optimizing your website and content to rank higher in search engine results pages (SERPs). The goal is to increase organic (non-paid) traffic to your site. • Content Marketing: Creating valuable, relevant content to attract and engage your target audience. This can include blog posts, articles, infographics, videos, and more. • Social Media Marketing: Using platforms like Facebook, Instagram, Twitter, LinkedIn, and others to promote your brand, engage with your audience, and drive traffic to your website. • Email Marketing: Sending targeted emails to nurture leads, build relationships, and encourage repeat business. This includes newsletters, promotional offers, and personalized content. • Pay-Per-Click (PPC) Advertising: Running ads on search engines or social media platforms where you pay each time someone clicks on your ad. Google Ads and Facebook Ads are common examples. • Affiliate Marketing: Partnering with other businesses or individuals who promote your products in exchange for a commission on sales generated through their efforts. • Influencer Marketing: Collaborating with influencers—people with a significant following on social media or other platforms—to promote your products or services. • Analytics and Data Analysis: Measuring and analyzing performance metrics from various digital marketing activities to understand what's working and what needs adjustment. • Conversion Rate Optimization (CRO): Improving your website or landing pages to increase the percentage of visitors who take a desired action, such as making a purchase or signing up for a newsletter. • Online Public Relations (PR): Managing your brand’s online reputation and building relationships with online media, bloggers, and influencers. • Each of these components plays a role in a comprehensive digital marketing strategy, and the right mix depends on your specific goals, audience, and industry.

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