Design Agencies Explained

1. 10/17/22, 1:31 PM Design Agencies Explained on Behance 2 2 Design Agencies Explained Abhay Khanna Design Agencies Explained Design agencies can derive immense value for any business. They're seen as an extension of your team. Their core purpose is to develop and implement various brand recognition strategies and showcase your products and/or services. Working with an agency isn't just about logo/website design. Instead, agencies like Vesanique, a Brisbane- based design agency, can assist through brand asset design and strategy implementation to draw in your target audience. Together, we will dive into what a design agency is and how it can help you take your brand to a higher level. https://www.behance.net/gallery/148718449/Design-Agencies-Explained 1/6

2. 10/17/22, 1:31 PM Design Agencies Explained on Behance What is a design agency? 2 2 Design agency's core focus is on how your brand's look and feel are represented visually. They improve the brand's appeal making them stand out from the competition. Most creative agencies collaborate with other third parties to deliver solutions outside of their core capability. However, there are others like Vesanique, a full-service digital agency in Brisbane, where everything is under one roof. Why work with design agencies? Design Strategies Most people know they require sales and marketing to have a solid online presence. Some, however, never consider design as a core strategy. Developing a robust visual design strategy is excellent for attracting your target market's attention. Your efforts may be for naught if your brand is not appealing to your target audience. You must outline how, why, and when to put your design strategy into action if you want to give your brand the proper look and feel. Working with a creative agency as an extension of your existing team will help you efficiently manage your brand strategy execution. Brand Audits A brand audit is a process to determine how well your customers think your brand is performing. Even successful businesses might continually improve their branding efforts. Businesses expand, the economy changes, and your target audiences' preferences shift. An audit will enable you to identify the https://www.behance.net/gallery/148718449/Design-Agencies-Explained 2/6

3. 10/17/22, 1:31 PM Design Agencies Explained on Behance aspects of your strategy that are effective and those that may be improved. Consider brand audits as an overall health checkup for your strategies. Regularly conducting audits is a terrific approach to ensure you're on the right track. Additionally, it's the best way to identify possible problems early on, before they have a chance to become more significant problems. It is also vital to have experts in the field conduct the audits to make the correct diagnoses. As we are also a branding company in Brisbane with plenty of experience in real estate branding, eCommerce branding, and branding strategy, our audits will help you determine the status of your current brand strategy and help you plan out improvements where needed. Future-Proof 2 2 Brands should ALWAYS have room for growth. Some will quickly go out of date shortly after launch, while others just get better with time - standing up to the test of time. We halt in times of crisis. But what happens after social distancing, quarantine, and self-isolation are over? No matter how quickly we adapt to video conferencing, eventually, we will go back to 'normal.' Is this a reset without backup? Forbes discussed the future-proofing of brands. People coped with all the stress this pandemic has brought by looking for information and distraction at the same time. However, most brands cannot support such inconsistency. Design agencies will help you not just build your brand reputation but also future-proofing it so that it will evolve. Fresh Ideas https://www.behance.net/gallery/148718449/Design-Agencies-Explained 3/6

4. 10/17/22, 1:31 PM Design Agencies Explained on Behance Without the proper support, running a business alone may make you blind to some possible concepts. When you are too close to your business, this occurs. Asking someone else to take a second look at it might offer how your brand is being portrayed and get their unbiased opinion. Design agencies can provide fresh concepts to your company to give it a modern touch and help you reach the right market. Brand Consistency 2 2 Maintaining brand consistency isn't just about using the same colours and logos. Brand recognition is the most evident benefit of brand consistency. You should constantly aim toward being instantly identifiable by your target market as a business. You might say that maintaining a brand's character is marketing at its best. Being consistent with your messaging can help you differentiate your brand from your rivals, which is particularly useful in a market that is already quite crowded and competitive. Working with a design agency can help you obtain better market penetration and increase your revenue. An agency will help you give colours to your brand and give you ideas for long-term branding strategies. Should you be ready to take action to build your brand, we'd be happy to help. Let's talk. Don't be a stranger. Abhay Khanna Edit Project https://www.behance.net/gallery/148718449/Design-Agencies-Explained 4/6

5. 10/17/22, 1:31 PM Design Agencies Explained on Behance 2 2 https://www.behance.net/gallery/148718449/Design-Agencies-Explained 5/6

6. 10/17/22, 1:31 PM Design Agencies Explained on Behance 2 2 What are your thoughts on this project? Post a Comment OWNER Abhay Khanna Australia Design Agencies Explained 0 7 0 ? @ > Published: July 22nd 2022 CREATIVE FIELDS Illustration Interaction Design Advertising branding company brisbane brisbane design agency © All Rights Reserved https://www.behance.net/gallery/148718449/Design-Agencies-Explained 6/6