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Communication Convergence Forum Between Egypt and Korea Mobile WiMAX(WiBro) in Korea Jun. 15 th , 2010 Kunmuk Cho CONTENTS KT WiBro Services in Korea KT Global WiBro Biz KT WiBro Solutions KT WiBro Services In Korea Introduction of KT Group I. KT WiBro Services

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jun 15 th 2010 kunmuk cho

Communication Convergence Forum

Between Egypt and Korea

Mobile WiMAX(WiBro) in Korea

Jun. 15th, 2010

Kunmuk Cho

contents
CONTENTS
  • KT WiBro Services in Korea
  • KT Global WiBro Biz
  • KT WiBro Solutions
introduction of kt group
Introduction of KT Group

I. KT WiBro Services

Global ICT Convergence Leader

1897Started as a government agency

1981KT Corporation established

1993Telephone lines reached 20 million

2002 Privatization completed

2004 Internet Service reached 6million

2007 LaunchedCommercial WiBro Service

2009 Olleh KT, merged with KTF(Korea’s 2nd largest mobile operator)

17.6 Million

16.8 Billion USD

31,500

7.1 Million

15.4 Million

Broadband

Subscribers

Cellphone

Subscribers

Telephone

Subscribers

Employees

Revenue

2010. 1Q

Year 2009

2010. 1Q

2010. 1Q

2010. 1Q

  • Korean Household: 15.3 M
  • Korean Population: 47.8 M

KT Group

what is wibro
What is WiBro?

I. KT WiBro Services

WiBro (Wireless + Broadband)

Mobile WiMAX Service in Korea

Mobility

IP

Broadband

  • Vehicle Speed (120km/h)
  • Outstanding Performance while on the Move
  • Internet Service
  • Various Terminals (PC/PMP/PDA/Phones, etc)
  • 3Mbps per User
  • High Uploading Capability
wibro target customer

Mass

Vertical

Global

WiBro Target Customer

I. KT WiBro Services

Target Customer

Large-size device

Web access

WiFi

Students, Businessmen,

Heavy data users

Broadband, large-volume

Internet –centric Market

Smartphone

Students, Businessmen,

Trendy mobile internet users

Large-volume

Internet Connection

Voice/Video Phone/

Global Roaming, etc.

Voice-centric Market

Voice

/Video Phone

Enterprise solution

B2B salesmen

Small-size device

Roaming, Rental

Business travelers

slide7

Modem

Type

EGG

Navigator

Embedded

Type

WiBro Mobile Devices

I. KT WiBro Services

USB dongle

CPE

Game

player

MID

PMP

Smartphone

Smartphone

Netbook

UMPC

Laptop

Consumer Electronics

M2M

slide8

KT WIBRO Business Phase

I. KT WiBro Services

Phase I

Phase II

Phase Ⅲ

Initial stage

Matured stage

Growing stage

2007. 2Q ~

2010 ~

2008.4Q ~

  • Overcome the chasm
  • lead in mobile broadband data market
  • Widen the value with specialized service
  • 2M subscribers by 2012
  • Change in frequency bandwidth
  • Increase of system & device types(Netbook, MID, Embedded notebook)

Business

goals

Generalization

Core customer

value

Relief

Personal Fun

BM

Plain connection - Connection fees, application service fees

ConvergenceWINDOW: FMC, e-Book, Telematics

slide9

Deploy the network in Seoul

1

Expand coverage to suburb from Seoul

2

Constructing metrozones

3

Network Strategy- Rollout plan(2010)

I. KT WiBro Services

Phase I

Phase II

Phase Ⅲ

Change Frequency bandwidth from 8.75MHz to 10MHz

2010~

April

2007

Oct.

2008

3

1

2

Phase III

Population density

5000~

1000~5000

500~1000

200~500

100~200

~100

(person/km2)

SHOW WIBRO will cover 83% of total population in Korea

slide10

Nespot

3W Business strategy (WIBRO + WCDMA + WiFi)

I. KT WiBro Services

Seamless wireless services across different networks

FMC

Nation-Wide

(WCDMA)

3G Voice/Data

WIFI Zone

InternetPhone/

WiFi Data

InternetPhone /

WiFi Data

Metro Zone

(MobileWiMAX)

Hot Zone

(WiFi)

AP

```

Country

City

Indoor

slide11

3W PLAN (WiBro+WCDMA+WiFi)

I. KT WiBro Services

mobile wimax global trends
Mobile WiMAX Global Trends

II. Global WiBro Biz

WiMAX(802.16d/e) service is remarkably expanding.

WiMAX Deployments Map(Feb,2010)

http://www.wimaxmaps.org

slide14

Global adoption

II. Global WiBro Biz

• Network deployment in developed & developing countries

• Market expansion through global roaming

WOA : The global alliance for mobile WiMAX operators

slide15

Competitiveness of KT WIBRO

II. Global WiBro Biz

Consulting

Experience

Customized

Solutions

First WiMAX

Operator

  • Vast experience

in Mobile-WiMAX fields

  • Broadband Internet Business Consulting

- Rwanda, Stanford University (USA)

- Tunisia, Sudan, Japan, Malaysia, Saudi Arabia, etc.

  • WiMAX Forum Board Member and Working Group activity
  • Deployment

- Super-iMAX in Uzbekistan in 2008

- NTC in Vladivostok, Russia in 2008

  • First Mobile WiMAX operator in the world
  • Know-How

- Planning

- Deployment

- Operation

  • Commercial Service Experience
  • KT’s WiMAX Solutions
  • - WiMAX Systems
  • (Femto BS, Pico BS, Micro BS,
  • Macro BS, Various MS..)
  • - Cell Planning Tool(CellTREK)
  • - AAA,BSS(Billing Support System)
  • - Applications Service Platform
  • (Mobile IPTV, Mobile VoIP,
  • Mobile CCTV, W-Navigation..)
slide16

KT WiBroSolutions

  • (Product and Service)
w office
W-Office

III. KT WiBroSolutions

Corporate employees can access its intranet from anywhere in the company through wireless devices

mobile office
Mobile Office

III. KT WiBroSolutions

Mobile Office users with smart phones can work outside of their working places by connecting to their servers through KT mobile office platform and mobile G/W via wireless network (WCDMA, Wi-Fi, Wi-MAX)

u city
U-City

III. KT WiBroSolutions

  • U-City enables residents to enjoy the convenient life and benefits of state-of-the-art ICT technologies
  • U-City Solutions are available for businesses, education, shopping, health, transportation, sports & leisure, and cultural events
mobile cctv
Mobile CCTV

III. KT WiBroSolutions

  • Mobile CCTV delivers live images, free from most geographical restrictions.
  • Real time monitoring is available on the PC, Web and Mobile phones.
mobile iptv cell planning
Mobile IPTV & Cell Planning

III. KT WiBroSolutions

Mobile IPTV

slide22

www.kt.com

Thank you