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themarketingproject-com-au-our-story-...

The Marketing Project is a fully remote, full-service B2B marketing agency that originated in Melbourne. Founded by Holly Locastro in 2013, it has grown from a solo operation into a multi-disciplinary team of strategists, consultants, and digital experts. The agency focuses on delivering authentic, results-driven marketing strategies tailored to each client's unique brand and business objectives, with the core goal of maximizing lead generation and growth. They position themselves as a collaborative partner that adapts to a client's way of working, offering services from strategy and campaign

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themarketingproject-com-au-our-story-...

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  1. GET IN TOUCH Our Story. You’re not actually interested in our backstory. Let’s be honest. And we’d rather help you tell your story, anyway. That’s our whole thing. But if it’s context you’re after, here it is. Originally based in Melbourne, the pandemic lockdowns forced a rethink – so we’re now fully remote with a talented, multi-disciplinary team. This enables us to hire the best person for the job, not just the best within a 15km radius. We do our best work in the B2B space. We can take the wheel or hop in the sidecar to be there when you need us. We collaborate like a colleague, not a client. We adapt to your way of working, no hand holding required. So you can get back to running your business without the marketing burden.

  2. What began as a solo exercise by Holly Locastro in 2013 has since snowballed into a much more deliberate enterprise. With consistent growth, The Marketing Project has sprawled into a full-service B2B agency. Our goal has always been to help B2B companies hit the accelerator, whatever phase they’re in. We’re a collective of strategists, consultants, copywriters, designers and digital experts. As your marketing partner, we get results that align with your business goals (not just vanity metrics), while keeping content authentic to your brand. What are your marketing needs? Send us a message outlining your current challenges or book in for a free Zoom consultation where we can get to grips with your brand and business objectives. GET IN TOUCH or Book a consultation →

  3. HOLLY LOCASTRO FOUNDER “We know the challenges of trying to communicate value as a growing business because we’re on that same journey ourselves. The goal is always to maximise lead gen and growth opportunities for our clients. We remain channel agnostic, constantly re?ning our approach to drive better results. We tailor our strategy to each brand’s unique identity, audience, and objectives.” Who we are HOLLY Founder

  4. SAM Paid Digital Lead DANIELA Marketing Automation Lead JONATHAN SEO Specialist JOHN PAUL Web Developer

  5. ADRIANA Marketing Automation Specialist B2B Marketing that works Book a call Contact us We’re at home in Melbourne, and work with clients all over Australia. +61 420 683 951 hello@themarketingproject.com.au

  6. What we do Marketing Strategy Outsourced Marketing Campaign Management Marketing Coaching Stream Strategy Review Stream SEO Health Check Stream Analytics & Tracking Stream Who we work with Tech Industry Commercial Construction Latest articles Blog Resources © Copyright 2025 — The Marketing Project — Marketing that serves a purpose — Terms & Conditions — Privacy Policy

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