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With growing mobile app adoption, the competition is also increased and therefore to mitigate this demand, an enterprise messaging system comes into play. If the app is intended for a worldwide audience, schedule the SMS to arrive at different times in different timezones. Using an appropriate a2p SMS platform is essential to confirm the successful delivery of your SMS and its reporting.<br>
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3 Tips to Boost Your App Marketing Endeavors With SMS ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ According to a report, mobile app downloads are predicted to reach 258 billion by 2021, a 45 percent increase from 2017. With growing mobile app adoption, the industry expects to earn more than $156 billion in consumer app expenditure by 2022. However, with this spike, the competition is also increased, and therefore, enterprises are looking for innovative ways to push their applications to the end-users. To mitigate this demand, an enterprise messaging system comes into play. With various functionalities, it streamlines SMS marketing for businesses. To make your SMS marketing efforts more effective so as to gain more app downloads, here are a few tips to consider: Publish SMS at the right time Campaigns issued during inappropriate hours were seen to significantly reduce click-through rates, regardless of the channel employed. For mostly everyone has a smartphone, the possibility of an SMS being viewed immediately on the receipt is considerable. However, by delivering a message at the incorrect times, a marketer misses out on this prime opportunity. If the app is intended for a worldwide audience, schedule the SMS to arrive at different times in different timezones. Recognize the target audience's cultural viewpoint. 1 | P a g e
Personalized message Personalized communications garner 75% more engagement than general messages. Make sure that the SMS includes the user's first name and also the reliability of the data source. Using an appropriate a2p SMS platform is essential to confirm the successful delivery of your SMS and its reporting. Creative SMS copy To create an impact, use as few characters as possible. Create a pleasant message to entice the reader to tap the app link to download. Hire a seasoned copywriter to maximize your experience. Summary Along with all these tips, it is critically important to choose the right SS7 messaging solution to ensure fast delivery of SMS with no lead time while publishing. SMS marketing in a nutshell thrives to be an effective way to increase app downloads when done rightly. Stay connected: - Website | Facebook | Twitter | LinkedIn | Pinterest | Email 2 | P a g e