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Source: https://app.saas22.com/resources/story/13/building-crm-consultancy-with-armando-de-lucia
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#FounderStories 5 keys to building a Sustainable IT business Insights from Armando De Lucia (Founder of CRM Partners)
1. Start with the right foundation “Yes, it’s business, but it mainly depends on the people. The human factor was fundamental.” - Choose apt SaaS partners from day one - Start with a proven business model & ensure market fit - Prioritize human relationships in partnerships
2. Bootstrap smartly “We grew in line with the market, never taking a step longer than needed at that moment.” - Be as frugal as possible - Keep initial salaries modest - Aim for an early break-even - Set clear targets: 100%+ early, 25%+ YoY later
3. Manage finances wisely “Be aware of how to manage the financial flows. Otherwise, you will run out of money quickly.” - Learn financial basics - Manage finances yourself initially - Hire admin help early - Get a CFO when you can afford it
4. Prepare for scaling challenges “Doubling your size means a new set of challenges every time.” - Expect growth crises at different team sizes - Introduce new roles (like HR) as you grow - Acknowledge that keeping everyone happy gets tougher - Accept that some employees and customers will leave
5. Invest in people and culture “You retain good people with good culture, not only money. If money is your main lever, you will lose. - Use employee referrals over agencies - Leverage company culture to attract talent - Invest in training and continuous learning - Retain employees with values, not just money
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