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Red Card to Child Labour Campaign at the Africa Cup of Nations 2006 by ILO SRO Cairo in partnership with Egypt’s National Council for Childhood and Motherhood Why football, and why a “Red Card”?

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slide1

Red Card to Child Labour Campaignat the Africa Cup of Nations 2006byILO SRO Cairo in partnership with Egypt’sNational Council for Childhood and Motherhood

why football and why a red card
Why football, and why a “Red Card”?
  • International football competitions are mobilizing events, covered by a dense network of media and followed by a huge public.
  • Foul play; actions that are dangerous to players and penalizing to their team are sanctioned with a “Red Card”.
slide3
The first Red Card Campaign was launched in 2002 in partnership with FIFA and CAF, at the ACN (Mali).
  • In 2002, CAF signed a MOU with ILO on child labour.
  • In 2003, FIFA and ILO issued a joint media release, expressing their will to unite efforts to fight child labour.
  • Other Red Card Campaigns have been organized in national and international football competitions worldwide.
slide4
Numerous world leaders

and celebrities from sports

and the arts are actively

supporting the campaign,

among others holding publicly

the Red Card.

Mr. Juan Somavia,

DG of ILO

Mr. Joseph Blatter,

President of FIFA

Mrs. Nane Annan, Wife of the UN SG

Mr. Roger Milla, football player,

Cameroon

Mr. Luiz da Silva,

President of Brazil

Mrs. Pierrette Adams,

Singer

Mr. Issa Hayatou,

President of CAF

slide5

Why Egypt?

  • Egypt is hosting the ACN 2006
  • 3 million working children (1/6 of all workers)
  • First survey on child labour soon published
  • First national strategy for child labour soon announced
slide6
The Red Card Campaign at the ACN 2006 (Egypt) is organized by ILO in partnership with Egypt’s National Council for Childhood and Motherhood.
  • It is launched under the auspices of Egypt’s First Lady, Mrs. Suzanne Mubarak.
  • It has achieved broad ILO support (IPEC, DCOMM, RO Africa, and SRO Yaoundé).
slide7
In Egypt too the Campaign is receiving wide support.

H.E Aisha Abdel Hady

Minister of Manpower, Egypt.

Mr. Ahmed Ezz,

Actor, Egypt.

Sheikh Said Mahmoud,

Egypt.

slide9
Launch

Of the Red Card to Child Labour Campaign

19-1-2006

ILO SRO, Cairo premises

slide14
Electronic displays
  • Public announcements
  • Playing of the Campaign song and video
  • Children wearing T-shirts and caps with red card logos
out of stadiums activities
Out of Stadiums Activities
  • Airing of a video spot in Cairo’s public transportation and on national and international TV
  • Airing of the song Red Card by radio stations
  • Display of posters in key locations
  • Interviews with national and international media
  • Mobilization initiatives in communities
slide18

Broad NGO Involvement

  • 12national and international NGOs (AFICs, Caritas, CEOSS, ETUF, FEDA, Football Clubs, SFD, Scouts, Sekem, NGO Support Centre, Red Crescent, Terre des Hommes) 
  • Activities: discussion groups, children poetry, drawings, slogan-writing contests, football tournaments, etc.)
  • Winners receive prizes with Red Card logos
follow up activities
Follow Up Activities
  • Ongoing forum on Child Labour
  • Support to national strategy

(income generating alternatives

for parents;/ apprenticeships, for ex.,

as alternatives for children; positive labour inspection, etc.)

  • Dissemination of best practices in the fight to child labour
follow up activities cont d
Follow Up Activities (Cont’d)
  • Longer-term awareness raising (Red Card message + introduction of the SCREAM package)
  • Publicity / events for ILO’s Child Labour Report (May 2006)
  • Publicity / events for ILO’s

Child Labour Day (June 2006)

slide22
The IPEC song andvideo spot of the Red Card Campaign have been translated into Arabic for the ACN 2006