Five Ways to Maximise Profits During Sales Events

1. Five Ways to Maximise Profits During Sales Events When businesses have a sale, the goals are simple: to clear out excess product, attract new customers and make more in the profit margin. To make this happen, businesses are encouraged to follow these five tips for guaranteed success. Hype it up The hype before the sale is just as important as the advertising during the sale, if not more so. Weeks before a sale, businesses should begin advertising. Putting up outdoor signage with the sale dates, posting the sale on social media and handing out flyers to customers before they leave are all great ways to get customers excited about a sale before it even happens. More employees During big sales, stores may need more employees. If there are more customers than usual, and the lines are long, there are going to be plenty of customers that will not want to wait. They may say that they will come back later and never show up again or simply decide that the sale price is not worth the wait. Instead of taking a risk, put more employees on the schedule than before to make sure that new customers are happy with the service. Outdoor signage When people see outdoor signage, they stop to read it or, at the very least, glance at it while passing by. Make the most of outdoor signage by stating the best deals on the most popular products inside the store to entice people walking by to come in. Outdoor signage can be A frame signs, large banners simply reading clearance inside, or it can be larger signs on the windows. The possibilities are endless. Keep the store clean Customers are famous for leaving a mess behind in retail stores during big sales events. Garments get left in dressing rooms, they fall off hangers and get left on the floor and items get tossed where they don’t belong. Make sure that employees understand the importance of keeping the store neat and orderly, especially during big sales events.

2. Clutter can produce a fall hazard, it can increase theft if items are left in changing rooms and it can create an environment that makes customers feel anxious. When employees are not helping customers, they should be organising the store. Pair sale items with non-sale items If there are only certain items on sale in the store, stores can maximise profits by pairing them with a non-sale item. For example, a mannequin wearing a pair of boots that are on sale with a pair of boot socks that are not on sale. If a person loves the look and wants to buy them both, they are more likely to buy the item that is not on sale as well, especially if it is not a high-priced item. This is a great way for stores to get rid of out of season apparel while not compromising their profits. These five tips are sure to help any business get the most out of their next sale. They will enjoy new customers and seeing their profits reach new heights. About Us: Signarama is a beautiful business in Colorado. The specialize in signs, wall graphics, window graphics and more. They consist of a team of dedicated artists, and have taken the visual marketing industry by storm. The combination of marketing knowledge and raw talent in this team cannot be found anywhere else. Every sign is made with a goal in mind. They want to help your business become a success by driving more customers through the door, and helping keep them there. It doesn’t matter what the business or budget it is, they can work with it. It doesn’t matter how big or small the job is, they can do it. 1289 South 4th Ave. Suite 200 Brighton,Colorado United States (80601) Contact Us: 303-914-9700 https://signaramacolorado.com/