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Need a custom mug? Or a custom promotional cup? Read these 3 important tips before making any purchase!

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3 tips about custom mugs

3 Tips About Custom Mugs

Presented by Shoplet Promos

you decided your company wants promotional drinkware now what
You decided your company wants promotional drinkware… now what?
  • You need to ask yourself a couple of questions before moving forward
questions to ask
Questions to ask…
  • Who is your recipient?
  • What is your budget?
  • What are my drinkware options?

AM I FORGETTING ANYTHING?

target market
Target Market
  • Does your market use this type of product?
    • Students? For a product like custom travel mug, age is important. A high school student probably has less use for a coffee mug than a college student does
    • Athletes? A custom water bottle may work well for teams and may not work well for corporations
    • Remember to stay within your brand. If your target market wouldn’t use it – don’t put your logo on it
budget and goals
Budget and Goals
  • What is your overall budget?
  • What are your goals?
budget
Budget
  • With dozens of promotional product options, your budget is KEY
    • Being cost effective (ex. Custom Plastic Cups) will allow you to purchase more with your budget – leading to more people seeing your logo and more impressions
    • High quality (ex. Tread Stainless Bottle) may be kept longer by recipient. A satisfied customer will lead to an increase in brand awareness and brand loyalty
goals
Goals
  • Quality vs. Quantity
    • Higher reach? Want as many people to recognize your logo as possible? Go for Quantity
    • Increase brand loyalty? Impress at a Trade Show? Go for Quality
    • The correct answer: it depends and it’s most likely a combination of both strategies

VS.

what to buy
What to Buy!
  • Suggestions
    • 16 oz Rally Stadium Cup
      • Showcase your logo! This cup is specifically made to be wide for a big logo
    • Aluminum Sports Bottle
      • Stylish sports bottle for all athletes! Good for people of all ages
    • Laris Ceramic Mug
      • A classy, high quality mug for coffee or tea. Durability and design ensures a long-lasting product
overview
Overview
  • 3 Things To Focus On
    • Who is your recipient?
          • TARGET MARKET
          • WHAT DO THEY WANT
    • What is your budget?
          • QUALITY vs. QUANTITY
          • RIGHT BALANCE
    • What type should you buy?
          • SPORTS, COFFEE, CASUAL
presented by
Presented by

Shoplet Promos

For all your promotional product needs!