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On-Page SEO vs Off-Page SEO vs Technical SEO A Complete Guide for Beginners

This presentation explains the three pillars of SEO: On-Page SEO, Off-Page SEO, and Technical SEO.<br>Learn how to optimize your website structure, increase authority, and improve performance to rank higher on Google.<br>The guide is beginner-friendly and ideal for freelancers, business owners, and startups.<br>Created by Shahala K, a Freelance Digital Marketer in Palakkad, focused on SEO, social media, and growth strategies.

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On-Page SEO vs Off-Page SEO vs Technical SEO A Complete Guide for Beginners

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  1. On-Page SEO vs Off-Page SEO vs Technical SEO A Complete Guide for Beginners Presented by: Shahala K — Freelance Digital Marketer Getinweb Technologies shahala.in

  2. On-Page SEO (Inside Your Website) What it is: SEO you control inside your website. Key Elements: Title Tags (H1, H2, H3) Meta Description Keyword placement Clean URL Internal linking Image ALT text Mobile friendly pages Page speed Goal: Relevance and User Experience Example: Optimizing your homepage title results website rank. shahala.in

  3. Off-Page SEO (Outside Your Website) What it is: Building trust and authority on the internet. Key Elements: Backlinks Guest posting Influencer mentions Social sharing Brand citations (Name, Address, Phone) Google reviews Goal: Domain Authority increase Avoid: Spam backlinks Link farms Buying backlinks shahala.in

  4. Technical SEO & Simple Strategy What it is: Website performance + Indexing + Crawl Key Elements: Sitemap.xml robots.txt HTTPS / SSL Core Web Vitals Schema Markup Server optimization Mobile-first design Website: shahala.in WhatsApp: 7592057337 shahala.in

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