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A Guide To Technical SEO ranking factors in 2021

What is Technical SEO?<br>Factors involving the rankings of Technical SEO.

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A Guide To Technical SEO ranking factors in 2021

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  1. A Guide To Technical SEO Ranking Factors In 2021

  2. WHAT IS TECHNICAL SEO? Technical SEO is a type of SEO or search engine optimization technique that deals with website optimization so that it can be better crawled and index by search engines like Google, Yahoo and Bing

  3. WHY TECHNICAL SEO IS IMPORTANT? Technical SEO is important because it ensures that your website is fit and fine, and can be easily crawled and index by the search engines like Google. Apart from this, technical SEO also improves and user experience of your site.

  4. Now let us understand what are the most important technical SEO ranking factors. By working on these 8 ranking factors, you can easily take your website ranking to the level of awesomeness We need to practice proper behavior and good manners in our online classroom.

  5. Factor 1: SSL Certificate In the year 2014, Google made it official in its webmaster guidelines that website security is a ranking factor. So, an SSL certificate is something that certifies that your website is secure and credible

  6. FACTOR 2: WEBSITE SPEED Again, in the year 2014, Google officially announced that website speed is also a ranking factor for searches taking place on mobile as well as desktop devices. So, you make sure that your website get's loaded under 3 seconds

  7. FACTOR 3: WEBSITE ARCHITECTURE Having a good website structure will improve the crawl budget of your site and make it easy for search engine bots to navigate and index the content of your site. It will also improve the user experience and reduce the bounce rate of your site

  8. FACTOR 4: MOBILE FRIENDLY SITE Mobile SEO is the next big thing and Google is also taking it seriously. Ever since Google has moved towards a mobile-first indexing approach, the mobile-friendliness of a site has become a buzzword in the SEO community. So, make sure that your website is responsive on all digital devices including mobile.

  9. FACTOR 5: TAGS OPTIMIZATION The next top technical SEO ranking factor is the optimization of HTML tags like title, meta, URL, ALT, image and heading tags. Make sure that you include primary and secondary keywords in tags to get the best results.

  10. Factor 6: Canonical Tags Canonical URL: A canonical URL is the URL of the page that Google thinks is most representative from a set of duplicate pages on your site. Make sure that you can Canonical Tags on all the web-pages of your site to avoid copy content issues

  11. FACTOR 7: DUPLICATE CONTENT ISSUES Duplicate Content issues are a big no and Google hates it. If it finds out that you are using too much duplicate content on your site then it will place a small penalty on your site and may also de-index your site from search. So, make sure that you always create unique content to enjoy good rankings.

  12. FACTOR 8: INTERNAL LINKS Internal links are those links that connect one web page to another. They also help in the passing of the link juice from one web page to another. So, ensure that your web page has relevant do-follow internal links so that it can pass some link equity from high authority web-page to low authority pages

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