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What is Buyers Persona? Why is it important?

Buyer's persona helps brands to understand their target audience in an appropriate way. Wherein businessesu00a0can accordingly have their marketing strategies wherein businesses can address the pain points of their through their contentu00a0in turn business brands get highlighted & grow exponentially. If you want to understandu00a0the importance of buyer persona or you are looking for branding or digital marketing services then have a look at the above-shared content.<br>https://bit.ly/3iFaeIa

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What is Buyers Persona? Why is it important?

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  1. User Persona

  2. Introduction of User Personas Understanding Users is very important in process of App and Website Development. Walk in the shoes of someone else to understand who they are, what they do, and why they do it.

  3. Sample user persona

  4. Alice Derek Cody Name Description Busy Professional Inspired Educator Confident Creative Age 33 years old 24 years old 28 years old Location Shirley Lane Dew Drive Salguerro Occupation Director Teacher Designer Income Range $20,000 - $44,999 $45,000 - $139,999 $45,000 - $139,999

  5. Alice Derek Cody To lead a motivated and high-performing team To express his creativity and vision to others To share his knowledge and experience with his students Goals Getting to know what motivates his students Observing the world around him Working with hardworking and talented colleagues Motivations Tracking her team's work progress Communicating with his students outside the classroom Frustrations Following up with clients "Let's do this! We can do it." Quotable Quote "Many things inspire me." "There are no silly questions."

  6. Alice Derek Cody Name Confident, Independent, Risk-Taker Down-to-earth, Easy-going, Dependent Helpful, Independent, Resourceful Personality Influences News and social media Opinions of others Facts only Productivity brands and tools Brands/Apps Reading tools Teaching apps Recharging and taking care of plants Sports and recreational activities Indoor activities and reading Interests Sources of Info News and the online space News and the online space News and the online space

  7. Summary and Analysis Alice wants to motivate her team through group messaging. Derek needs an easy way to get in touch with his many clients. Cody wants to send class announcements and encourage his students to connect.

  8. Encourage teams to develop more user personas. 01 Review the user personas through focus group discussions. 02 Action Items Analyze app data to support the user personas. 03 Creating and building user personas takes time. Update and refine the user personas. 04 Present all our user personas at our next town hall meeting. 05

  9. Thank You! Feel free to approach us if you have any questions.

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