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Conversational Marketing

Executive MBA in Marketing Management course covers the key concepts of Marketing Management through a case study and an interactive approach. The teaching pedagogy is designed to suit the needs of working professionals, looking to skill up and update their knowledge.<br>

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Conversational Marketing

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  1. MIT University, Shillong Conversational Marketing

  2. What is Conversational Marketing? Conversational marketing engages customers through dialogue. It focuses on real-time two- way communication with the customer. • Chabots, Messenger, assistant marketing. live chats, SMS, phone tools DMs, calls conversational Facebook or virtual • emails, are all of Salesforce predictions say that by 2025, 95% of all consumer interactions will be facilitated via AI, and by 2024, the chatbots industry is expected to reach $142 billion. •

  3. Benefits of Conversational Marketing Improves customer connection with the brand. • Conversational marketing tools are used to engage, qualify and • convert the leads into paying customers. Well-integrated conversational marketing platform and CRM • software are important to enhance the customer experience. Helps to improve the customer experience, products, and • services. Helps with customer connection by keeping the marketing • communication conversational and vernacular.

  4. Learning Conversational Marketing Executive MBA in Marketing Management course covers the key concepts of Marketing Management through a case study and an interactive approach. teaching pedagogy is designed to suit the needs of working professionals, looking to skill up and update their knowledge. The With EMBA in Finance Management, learn the latest concepts of Marketing such as Creative strategies to design innovation, Discover new business models and strategies, etc.

  5. Why EMBA from MIT University? • Discover and articulate trends and find insights. • Creative strategies to design innovation. • Design experiences that delight the end-users • Discover new business models and strategies. • Decode behaviors and recode cultures.

  6. Potential Career Opportunities o Chief Marketing Officer o Business Development Manager o Digital Marketing Manager o Brand Manager o Public Relations Manager

  7. Advantages of MIT University, Shillong • Live sessions & Masterclass • Industry experts as course faculty • Case study discussions (Cases from Harvard, IIMs, and other premium sources) • Harappa Education certifications • Industry-relevant course offerings • Dedicated student support team • Self-paced learning • State-of-the-art LMS (Canvas) • Block pattern pedagogy • Regularly updated syllabus • Continuous Assessment for long-term knowledge retention

  8. About MIT University, Shillong Set in the laps of nature’s haven, North-East India, MIT University of Shillong, Meghalaya is an integral constituent of MIT Pune. MIT University, Shillong offers Executive MBA programs across specializations such as Marketing, HR, Finance, Supply Chain, Operations & Project Management. In addition to the executive education, the University has matched the pace with the changing times, and hence it offers Certification programs in Innovation & User Experience Design and the most trending Digital Marketing. It also offers a unique program called the Post Graduate Program for Executive education (PGPEx) in Design Thinking & Digital Transformation.

  9. Contact Us Email id: admissions_executive@mitu.edu.in Address: Nongshiliang, Shillong, Meghalaya 793014 Website: mituniversityindia.edu.in Phone: +91 7385554599

  10. Thank you

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