SEO Meta Description

1. SEO Meta Description The seo meta description (sometimes called a meta description attribute or tag) is a snippet of text, describing the content of the webpage, for users and search engines, up to 320 characters and contained within an HTML tag or element. Search engines, like Google, can choose to display the meta description in search results or bypass your meta description and show whatever they want or deem more important for the specific search query.

2. But without a doubt optimizing your meta descriptions is an important factor of on-page SEO. When it comes to the wonderful world of search engine optimization (SEO), every detail is important. If you overlook one detail – no matter how inconsequential it appears – it could have a negative impact on your rankings and traffic. The importance of meta descriptions should never be overlooked. A Meta description do- According to Google, the goal of the snippet and title is to best represent and describe each result and explain how it relates to the user’s query. Although Google admits to not always using the meta description as a part of their rankings algorithm, they do still support meta descriptions and include them as snippets in search results. The meta description is an HTML tag, here’s a basic idea of what a meta description looks like: The point of a meta description for your page is to get Google visitors to click your link. In other words, meta descriptions entice people to click on your link from search engines and improve your click-through-rate (CTR). To understand how this affects your website, let’s examine a basic definition as shared by Moz: “Meta descriptions are HTML attributes that provide concise explanations of the contents of web pages. Meta descriptions are

3. commonly used on search engine result pages (SERPs) to display preview snippets for a given page.” With that in mind, let’s breakdown the definition into two segments: A meta description is used to provide an explanation of the content of a web page. For this reason, it should be accurate and concise. A meta description typically appears on a search engine result page, giving people a better idea of what the content is about. The words you choose will have a lot to do with whether or not somebody clicks through. Final thoughts on meta descriptions- Although Google claims meta descriptions don’t impact search engine rankings, they are still important to your website from an on-site SEO point of view. If you don’t put the necessary time and effort into your meta descriptions, you’ll find that search visitors don’t click through to your site as often as you would like. Now that you understand the finer details of meta descriptions, you should understand the importance of providing the right text for each web page. Once you know what does and doesn’t work for your site, you’ll find it easier to create compelling meta descriptions that improve the search experience and boost your click through rate. For more information, visit- Company: SEO Mechanic Phone: (239) 330-1393 Address: 1110 Pine Ridge Rd, Suite 201A, Naples, FL 34108 Website: https://www.seomechanic.com/guide/seo/meta-description/