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This article explores the journey of lyricist Ishrath Nawaz as he adapts to the evolving digital landscape in music. With the rise of streaming, social media, and AI, Ishrath balances traditional lyricism with modern technology to stay relevant. From creating engaging content for digital platforms to building a personal brand, he shares insights on preserving artistry while embracing innovation, offering valuable lessons for aspiring lyricists in todayu2019s digital age.<br><br><br><br><br><br><br>
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