Innovation – so good it hurts! Joe Saxton. Tel: 020 7426 8888 Email: firstname.lastname@example.org Web: www.nfpsynergy.net. How do you put a giraffe into a refrigerator?.
Tel: 020 7426 8888
The answer is: Open the refrigerator, put in the giraffe and close the door. This question tests whether you tend to do simple things in an overly complicated way.
Wrong Answer: Open the refrigerator, put in the elephant and close the refrigerator. Correct Answer: Open the refrigerator, take out the giraffe, put in the elephant and close the door. This tests your ability to think through the repercussions of your actions.
Or nobody is different
Nobody knows why they do what they do
Its just the way it was when you were a child
All the competitors feel very similar
Margins are slim and volatile
When internally people spend their time saying ‘you don’t understand how things are done’How you can tell when a market is ready for innovation
In small groups make a list of the way you have seen innovation stifled or discouraged.
If you have finished one exercise do the otherExercise 4 and 5
(Steve Jobs, Apple)
“Just as energy is the basis of life itself, and ideas the source of innovation, so is innovation the vital spark of all human change, improvement and progress.”