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Stylenook Partnered With Swirl To Showcase Their Service As A Product And Create

StyleNook was the first brand to explore Swirlu2019s simulcast feature, hosting 15 live shows across Instagram and a custom link in real-time.<br><br>For best Virtual Selling Platform visit: https://www.goswirl.live/

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Stylenook Partnered With Swirl To Showcase Their Service As A Product And Create

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  2. StyleNook is a fashion styling service designed for the professional Indian woman. It combines advanced algorithms with real stylists to provide a hyper-personalized list of recommended fashion brands, along with styling tips and advice. THE THE BRAND BRAND While there are no physical products to advertise and no store to visit, the service still sells itself. Once a customer engages, they see how easy and affordable it is to get exclusive styling that suits their lifestyle and tastes.

  3. THE SWIRL THE SWIRL PARTNERSHIP PARTNERSHIP Instagram Live Stylenook partnered with SWIRL to showcase their service as a product and create a splash. With an active social media following, they chose to simulcast their livestream events. StyleNook was the first brand to explore Swirl’s simulcast feature, hosting 15 live shows across Instagram and a custom link in real-time. WhatsApp Campaign Customer View

  4. MARKETING MARKETING STRATEGIES STRATEGIES The brand optimized their ROI with an extensive communication blitz before each live event, using: Banner Ad Email Campaign • Email marketing (invites, reminders, notifications) Social media marketing across Whatsapp, Instagram, Facebook, LinkedIn • This allowed the brand to mobilize their owned resources and significantly boost their success rates. WhatsApp Campaign Instagram Postings

  5. PRO TIPS PRO TIPS – – MULTIPLE HOSTS MULTIPLE HOSTS For all 15 live events, StyleNook provided a main host as well as a host to: • • • Respond to queries Direct customers to the brand website Offer offer guidance to viewers who were tuning in late This created a seamless viewing experience and made it easy for in-video shoppers to find what they wanted.

  6. PRO TIPS PRO TIPS – – OPTIMIZE YOUR TEAM OPTIMIZE YOUR TEAM StyleNook positioned their most popular stylists as hosts for each event. By turning experts into genuine influencers, a brand can emphasize the authentic nature of their service and help increase their following. Being able to see the faces behind the brand also builds trust and allows for deeper and more meaningful engagement.

  7. THE SWIRL THE SWIRL EDGE EDGE Number of Live Shows 15 Number of Viewers 1500+ By tapping into their existing follower base, the brand created an explosive impact, maximizing reach and engagement. Add to Cart Rate 25% Simulcasting across platforms drew social media traffic to the brand website and resulted in an incredible 25% increase in Add-to-Cart. ROI Monthly ₹2,20,500 In addition, the brand was able to capture first- party data and add to their database for future communication. ROI Yearly ₹26,46,000

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