Augmented Reality Market Forecast 2031: Trends, Size, and Share Analysis

1. Augmented Reality Market to Be Worth $210.1 Billion by 2031

2. Augmented Reality Market – 2024-2031 Meticulous Research®, a prominent global market research firm, has released a report titled “Augmented Reality Market by Offering (Smart Glasses, Headsets), Type, Application (Training & Learning, Gaming, Promotion & Advertising), End User (Retail & E-commerce, Media & Entertainment, Healthcare, Travel & Tourism), and Geography—Global Forecast to 2031.” Download Sample Report Here @ https://www.meticulousresearch.com/download- sample-report/cp_id=1223 According to the report, the global augmented reality (AR) market is projected to reach $210.1 billion by 2031, with a compound annual growth rate (CAGR) of 34.9% from 2024 to 2031. The market’s expansion is fueled by increasing government efforts to promote AR technologies, heightened demand for AR in retail and e-commerce, and growing use cases in the healthcare industry. However, privacy concerns and the high cost of AR hardware are seen as factors hindering growth. Advances in 5G technology and emerging applications in the travel and tourism industry present new opportunities for the market. Yet, a shortage of skilled professionals poses a major challenge for future development. The market is segmented by offering (hardware, platform, services), type (marker-based AR and marker-less AR), application (such as gaming, training, and advertising), and end-use industries (including healthcare, retail, and entertainment). The report also offers an in-depth analysis of regional trends and competition. By 2024, the hardware segment is expected to account for over 55% of the global AR market, driven by rising adoption of AR devices in entertainment, increased smartphone usage, and new hardware launches, such as Apple’s Vision Pro headset. This segment is projected to witness the highest growth rate throughout the forecast period. In terms of AR type, the marker-based segment is expected to hold the largest market share, bolstered by smartphone sales and advancements in navigation systems for the automotive and travel sectors. The gaming segment is set to lead in application, making up over 33% of the market by 2024, while the promotion and advertising segment is predicted to grow the fastest due to the expanding use of AR in digital marketing. Among industries, media and entertainment are expected to dominate with over 25% of the market share by 2024, driven by AR’s increasing integration into gaming and entertainment platforms. Meanwhile, the healthcare sector is projected to see the highest growth, propelled by government investment and the adoption of immersive technologies for medical training. Geographically, North America is expected to account for over 40% of the global AR market in 2024, due to strong government initiatives and the presence of key industry players. However, the Asia-Pacific region is expected to see the highest growth, with a projected CAGR of 37.5%, as countries like China, South Korea, India, and Japan lead in AR software and hardware adoption. To gain more insights into the market with a detailed table of content and figures, click here: https://www.meticulousresearch.com/product/augmented-reality-market-1223 Key Players: Page 1 of 2 © Meticulous Research| sales@meticulousresearch.com

3. Augmented Reality Market – 2024-2031 The key players operating in the global augmented reality market are Google LLC (U.S.), PTC, Inc. (U.S.), Seiko Epson Corporation (Japan), Microsoft Corporation (U.S.), Samsung Electronics Co., Ltd. (South Korea), Apple Inc. (U.S.), NVIDIA Corporation (U.S.), Qualcomm Technologies, Inc. (U.S.), Magic Leap, Inc. (U.S.), Vuzix Corporation (U.S.), Lenovo (China), Sony Corporation (Japan), Meta Platform, Inc. (U.S.), Snap Inc. (U.S.), and MAD Gaze (China). Key Questions Answered in the Report: • What are the high-growth market segments in terms of offering, type, application, and end-use industry? • What is the historical market size for the global augmented reality market? • What are the market forecasts and estimates for 2024–2031? • What are the major drivers, restraints, opportunities, challenges, and trends in the global augmented reality market? • Who are the major players in the global augmented reality market, and what are their market shares? • What is the competitive landscape like? • What are the recent developments in the global augmented reality market? • What are the different strategies adopted by major market players? • What are the trends and high-growth countries? • Who are the emerging players in the global augmented reality market, and how do they compete with other players? Contact Us: Meticulous Research® Email- sales@meticulousresearch.com Contact Sales- +1-646-781-8004 Connect with us on LinkedIn- https://www.linkedin.com/company/meticulous-research Page 2 of 2 © Meticulous Research| sales@meticulousresearch.com