Some Resources for Strategic Marketing Planning in the Hospitality & Tourism Industry. HTM 402 January 2008 Sue Giles, Data Librarian Jane Schmidt, Hospitality and Tourism Librarian. Everything is not on the “web”. Books and reports in the library
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Sue Giles, Data Librarian
Jane Schmidt, Hospitality and Tourism Librarian
Developed by the library to help users:
Statistics Canada’s website
Collection of useful links:
LOOK IN LIBRARY CATALOGUE for:
Canadian business patterns: Gives establishment counts by CD/CSDs (municipalities) by 6 digit NAICS
Financial performance indicators for Canadian business: Gives Key Financial ratios by industry. Designed to serve as financial benchmarks against which individual firms and industries can be prepared
Small business profiles (Performance Plus): via Strategis website: http://sme.ic.gc.ca/epic/site/pp-pp.nsf/en/Home
More data available via the web than ever before including data, maps and analysis
Topics released so far:
Not yet available: Occupation, employment, education and income.