Alternative Facilities “Communication and Relationships” Moderator: Steven J. di Costanzo, President Golf Range Association of America (GRAA) Presenters: Mark Silverman, Editor-in-Chief, GOLF RANGE MAGAZINE;
“Communication and Relationships”
Moderator: Steven J. di Costanzo, President
Golf Range Association of America (GRAA)
Presenters: Mark Silverman, Editor-in-Chief, GOLF RANGE MAGAZINE;
Executive VP, Golf Range Association of America “Best Practices in the Alternative Facilities Industry”
Sue Puetz, Owner
Sundance Golf Course and Learning Center
“Profile: The Sundance Golf Story”
Closter, New Jersey
New Braunfels, Texas
“Drive, Chip and Putt”
Breakdown by Type
27.8 million golfers visit a golf range
4.9 million golfers are “range only” players
1.7 million are “Alternative Facility only” players
Why: The “mainstream” golf industry has done a poor job of embracing
alternative facilities as a significant component of the golf industry. We believe strongly that alternative facilities can play a very significant role in the future of the game.
When: April 2002. The inaugural Alternative Facilities Task Force meeting in New Jersey organized by GOLF 20/20 and the Golf Range Association of America (GRAA).
Who: 12 members attended. Stand-alone golf range owners, range owners with short courses; and members from the PGA, NGF, The First Tee, GRAA and NGCOA.
1) The need to bring alternative facilities into the mainstream of the golf industry. Better communication.
2) The need to identify “BEST PRACTICES” from this industry: Player development, Youth Programs, Relationships with Traditional Facilities.
3) Disseminate these “BEST PRACTICES”through GOLF20/20.org and other web sites.
Presented by Mark Silverman
Editor-in-Chief, GOLF RANGE MAGAZINE
ADULT PLAYER DEVELOPMENT
GOLF LEAGUES & FREQUENCY PROGRAMS
I. Recruitment of Juniors
II. Content of Clinics, Camps and Lessons
III. Costs and Student/Teacher Ratios