U.S. Lodging Industry Trends. Jan D. Freitag VP STR. Total United States Key Performance Indicators Percent Change October YTD . A Rough Year All Around. Selected Countries Occupancy & ADR % Change October YTD. A Global Meltdown. Chain Scales Occupancy/ADR Percent Change October YTD.
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Jan D. Freitag
A Rough Year All Around
A Global Meltdown
Upper End Hurts The Most
Transient Demand Is Recovering …
… But Transient Rates Are Not (At All)
20 Year Average: 3.1%
Back in Heaven – in 2011