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A Proposed IEEE Certification Framework. Eileen Fitzgerald, CAE, Director of Certification Mary Ward-Callan, CAE, Managing Director Technical Activities Nov 2008. Cert Programs – Current Situation. Others in the preliminary investigatory stages. Current Makeup of Certification Programs .

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A proposed ieee certification framework l.jpg

A Proposed IEEE Certification Framework

Eileen Fitzgerald, CAE, Director of Certification

Mary Ward-Callan, CAE, Managing Director Technical Activities

Nov 2008


Cert programs current situation l.jpg
Cert Programs – Current Situation

  • Others in the preliminary investigatory stages


Current makeup of certification programs l.jpg
Current Makeup of Certification Programs

Technical Space

Certification

Program

Business

Framework

(eventually a LoO* Methodology should emerge)

Cert Program

+

=

ComSoc/PES + Wireless = WCET

Management

Computer Soc + Software = CSDA

Management Devel

Cert Center/ + Biometrics = Biometrics

Holmes Model

EXAMPLES

*Line of Operation


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General Activity Areas in a LoO Framework

  • Governance:

    • Who makes the rules (overall and specific)?

    • Who defines the LoO and general program framework?

    • Compliance and Oversight

    • Who follows the rules?

    • How are they reported?

    • What happens if rules are not followed?

    • Individual Program/Product Management

    • Who manages the P&L for the program?

    • Who defines grouped products?

    • Over what space is profitability be determined?

  • Certification Common Services

    • What services are offered to the cert programs as part of the IEEE infrastructure?


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Multiple Development and Business Models in Use Today

  • Models in use

    • Holmes (which is the basis for the IEEE proposed framework)

    • ETS

    • Prometric

    • PES

  • Key Differences

    • Market assessment/business plans

    • Creation of BOK and exam specs

    • Operational support structures

    • Exam preparation materials

    • Sales/marketing

    • Perspectives on organization structures needed for accreditation


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Proposed Certification Program Framework

Market Assessment

Body of Knowledge

Testing System

Learning System

Certification Exam

Courseware

Books

Certification Renewal

Support Materials

Support Services for Certification Operation

IEEE Infrastructure

ORACLE

BMS

Cert Bus DB


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Business Framework - Relationship Model

Customers

Certification Exam

Exam Development Vendor

Exam Delivery Vendor

Educ and Training

Certification

Renewal

Technical Unit

Subject Matter Experts, Steering Committee

Business Owner

Certification Unit

Exam development support Payment processing

Exam maintenance support Application/registration processing

Exam Delivery Market Assessment Tools

Learning system devel support Customer support

Database, BMS interface Vendor/Contract management

Record management Volunteer liaison

Scheduling Reporting, statistics

Communications Candidate materials

Service Center


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Recommended New Program Development Process

Perform

Market

Assessment

Develop

Body of

Knowledge

Corp/Industry

Buy-in,

Involvement

Perform

Focused

Market

Research

Develop

Bus/Mtkg

Plan

Stop

Stop

Stop

Develop

Learning

System

Develop

Testing

System

Operate

Program,

Support

Customers

Cert

Renewal

Program

Program

Updates,

Maintenance

Ongoing


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Development Process and Considerations

  • Decisions are market driven and there must be market pull

  • Several opportunities for go/no-go decisions

    • Following initial market assessment

    • Following focused market research

    • Following business/marketing/financial plan development

  • Long- term commitment to customers

  • Audience may differ from traditional IEEE members and customers


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Market Segmentation Matrix – Biometrics Example

  • Required training, technical

  • knowledge & skill-level

University-level Training:

Ph.D. and Masters Programs

Industry R&D Programs

creation and extension of biometric theory, algorithms, technology and standards

Professional Training:

Biometrics Technology, Systems

and Applications

design, development and implementation of biometric-based / enabled systems

  • Biometrics

Company-level Training:

Systems and General Biometrics

buyers, managers

and operators

Equipment-specific Training

  • Market Size


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Each Certification Program Has a Product Portfolio to offer…

  • Certification Examination

  • Reference Material

    • Body of knowledge/Exam outline

    • Primary, secondary references (books and other sources)

    • Exam content guide or manual

  • Certification renewal

    • Related IEEE continuing education products (existing and new)

    • External educational products approval program to certify other programs for application (optional)


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Product Portfolio offer…(cont.)

  • Exam review/preparation material

    • Learning Systems

    • Instructor-led courses

    • Individual review and preparation products

      • Self-directed review courseware

      • Instructor review courseware

      • Review classes (classroom-based and/or on-line)

      • Sample & diagnostic tests

      • Vocabulary, glossary

      • Other

    • Approved external products and program (optional)


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Game Plan for defining IEEE perspective on Certification offer…

  • Define a preliminary approach for IEEE perspective on certification , e.g. framework, process flows, product components (Done-see slides)

  • Assess business framework using Biometrics (In progress, Eileen is lead – 2009 schedule)

  • All new certification programs will utilize this new framework (Eileen will support as time permits)

  • Assess size of IEEE Certification Business to determine if it warrants a Line of Operation management approach (End of 2009)

  • If it does warrant a LoO approach,

    • Define details of a Service Center (preliminary info provided in talk)

    • Determine investment needed for the service center

    • Establish a service center approach consistent with other LoOs

    • Determine which group should provide governance oversight of the LoO

    • Identify which groups are likely to offer certification programs

  • If not, existing programs will be maintained and we will assess the need for support services and their placement in the staff organization

  • Communicate, Communicate, Communicate….