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1. Use a WhatsApp food ordering system to set up your food in 4 easy steps Nowadays, speed is everything. Everyone wants things faster: Fastest customer service, delivery, and food ordering. To cope with this fast-paced environment in the restaurant and hospitality food ordering space, some restaurants have created a WhatsApp ordering system that makes ordering food for their customers a piece of cake. And if you too want to learn how to do it and start using WhatsApp Business for restaurants, read on In this article, we will explain what a WhatsApp ordering system is, how it works, and how to set it up in four easy steps. What is a WhatsApp ordering system? A WhatsApp ordering system is an effective way for restaurant owners to offer a seamless ordering experience to their customers. Think of it as your own online Bulk SMS on WhatsApp food menu or online ordering system. WhatsApp ordering for restaurants allows customers to place orders via WhatsApp, either by sending a message

2. to your business or by communicating with a WhatsApp ordering bot that guides them through a series of questions to place the order. If you are a small restaurant owner and are just starting out, using WhatsApp to place orders will come in handy. When you connect your restaurant business to WhatsApp, you can reach many more customers compared to traditional methods and streamline the order management process. How does WhatsApp ordering work? To get started with your restaurant food ordering system, you need three things: WhatsApp Business account with a verified number The name of your restaurant WhatsApp Business API It's obvious why you need the first two things in the list above. But it's crucial that you connect to a WhatsApp Business API because it can help you get multiple users. With the API you can use features like automatic order tagging as soon as a customer places an order, you can send order notifications, provide real-time updates on food preparation, delivery updates, create a chatbot that takes orders automatically, and much more. Once you've set everything up, create a menu with all the items you sell and details like prices, descriptions, and images. Share this menu with your customers via WhatsApp or embed it on your website and share the link on WhatsApp.

3. The customer will then finalize their order by sending you a message on your business WhatsApp number. There are two ways to allow your customers to submit their order details: You can let them type in the order details Or you can use predefined codes for specific items on your menu (e.g. “Press 2 for Cheese Burger”). Tip: Use a chatbot to guide your customers through the ordering process and gather all the necessary details. Next, confirm the order and ask the customer to pay using their preferred method. The last step in this funnel is order delivery (assuming you use a food delivery service) and tracking. Here you can ask your customers to share their experience, both regarding the delivery and the food. What are the advantages of a WhatsApp food ordering system? #1. Better customer experience – fast and easy service for consumers With a WhatsApp food ordering system, customers can easily place an order with just a few clicks on their phone. As WhatsApp is a messaging app that people commonly use to chat with their friends and family, it is always just a click away, making it more convenient for customers to place an order without leaving the app or searching for a web page. #2. Instant responses and quick communication Using a WhatsApp food ordering system allows for quick communication between your restaurant and customers. It is easy to set up, whether you are the owner of the restaurant business or the manager. For example, let’s say the order is delayed or there is some problem. In that case, the restaurant can easily inform the customer by starting a new chat or using the same chat thread that the customer used to place their order. The latter can help you keep your customers’ information in one place. This type of quick communication can help build customer trust and improve the overall customer experience at your restaurant. #3. Ease of repeat orders for customers With a WhatsApp food ordering system, customers have the option to easily repeat their orders by sending a message to the restaurant. This is more convenient for customers who order often from the same restaurant, as they don't have to go through the hassle of filling out their details every time they order. #4. Stay competitive and get an edge over your competitors Ordering food via WhatsApp is a relatively new concept, and not many restaurants have implemented it yet. By offering this service, you'll be one step ahead of the competition and attract customers who value convenience and speed. #5. Great source of marketing A WhatsApp restaurant ordering system is also a great marketing tool.

4. Restaurants can periodically send WhatsApp newsletters to their customers with their latest dishes, promotions, and deals. Since WhatsApp messages have a higher open rate than emails, this is an effective way to reach out to customers and increase sales for your restaurant. Also, since WhatsApp is a more personal and direct form of communication, it serves to build stronger relationships with customers and make them feel valued. Let us now understand the different elements you will need to set up a WhatsApp ordering system for your restaurant. What type of restaurants should implement a WhatsApp ordering system? 1.WhatsApp ordering can be a huge advantage for many restaurants, but it's crucial to consider which is the best option: 2.Fast food restaurants: Places where you can grab a quick bite or order on the go? These are prime candidates for WhatsApp ordering. Think fast food joints or establishments with a fast turnover. WhatsApp offers a seamless ordering experience, ideal for busy customers. 3.Local cafes and bistros: If you run a quaint cafe or charming bistro in your area, WhatsApp could be your best option. Its relaxed interface allows for friendly customer interaction, perfect for establishments that want to maintain a warm, community-oriented atmosphere. Takeout chains: Restaurants that specialize in takeout or delivery can significantly benefit from WhatsApp. It simplifies the ordering process for customers, eliminating the hassle of phone calls or navigating complex online platforms.

5. However, there are situations where WhatsApp might not be the optimal choice: 1.High-end establishments: High-end restaurants may prefer a more refined approach to reservations and ordering. WhatsApp's informal nature could clash with the expectations of a discerning clientele. 2.Menu complexity: For restaurants with extensive menus or complex customization options, WhatsApp might struggle to handle complexity. While it's great for simple orders, more complex requests could prove difficult to manage. 3.High-volume operations: Restaurants that experience a significant influx of orders may find WhatsApp inadequate to cope with high volume. While it's great at encouraging customer engagement, complementary systems like Trengo may be needed to effectively handle large-scale order processing. WhatsApp ordering presents a valuable opportunity for smaller, customer-centric establishments, particularly those that focus on takeout services. However, every restaurant is unique and determining the most appropriate approach involves taking into account individual needs and customer preferences. How to Create a WhatsApp Order Management System Creating a WhatsApp management system is a four-step process and can be done by any restaurant owner or manager to make their food ordering process more accessible. Step 1: Get the WhatsApp Business API Using just WhatsApp Business for your restaurant's food ordering system is a good start, but if you want to make the ordering process more streamlined and efficient, you'll need the WhatsApp Business API. The WhatsApp Business API is a tool that can integrate with your WhatsApp Business account and allow you to onboard multiple users, take advantage of business automation, and track restaurant analytics. Remember that the WhatsApp Business API doesn't have its own interface. So, to track your performance, you'd need to connect it to a customer engagement platform like Trengo. Here are some of the things you'll get with the WhatsApp Business API that your regular account won't provide: Team Integration: Bring your order management team into your WhatsApp Business account via the API and allow multiple users to manage orders for you. Automation: Automate conversations, send quick templated replies, create chatbots, send reminders, and more. Integration: The WhatsApp Business API is integrable with your restaurant's existing systems, such as order management, payment gateways, and CRM software. This can help restaurants streamline their operations and offer a smoother experience to customers.

6. Scalability: The API is capable of handling a high volume of messages and supporting multiple users simultaneously. This makes it easier for restaurants to manage customer queries and orders, even during peak times. Personalization: It allows restaurants to personalize their communication with customers. This means you can send targeted messages, promotions, and offers based on customer preferences and order history. Analytics: Track which media has been ordered from the menu, conduct a survey after each customer order to track customer satisfaction (CSAT) score, and much more. Related → WhatsApp Business API: Everything You Need to Know in 2024 Step 2: Add a WhatsApp chat to your website So you've got your WhatsApp Business account set up for your restaurant, but how would you tell your customers about it? Assuming you have an online website with decent traffic, adding a WhatsApp chat feature to it is probably the best way to let your customers know about your new food ordering system. It's a quick and easy process. All you have to do is integrate your WhatsApp Business account into your website. Here's how we use WhatsApp chat so our customers can start a conversation with us on WhatsApp: An example of a WhatsApp chat for ordering food on a website And don't forget to set up your WhatsApp Business description. Step 3: Create a WhatsApp chatbot to take customer orders automatically After you've successfully integrated WhatsApp chat into your website, set up a chatbot to make life easier for you and your customers. And while you're at it, you can also set up auto-reply messages for when your business is closed. This way, your customers won't have to wait for a response and will know when your team will get back to them. Here's how a WhatsApp chatbot can help your restaurant increase customer satisfaction: Improve customer service and satisfaction With a WhatsApp chatbot, customers can quickly and easily get answers to their questions about the restaurant, menu, opening and closing times, and more. This helps you reduce wait time for responses, increase customer satisfaction, and improve customer loyalty. Advanced Ordering Option Ask your customers what they would like to order today and offer them multiple response options. Also explain what ingredients each option includes.

7. Reducing staff workload By automating common customer queries, the chatbot can drastically reduce the workload of restaurant staff. This allows staff to focus on other tasks, such as preparing food and optimizing the supply chain. Related → How to create a WhatsApp chatbot for business Step 4: Automatic order confirmation and delivery updates Your customers have discovered that they can place their order via WhatsApp –now what’s next? When receiving an order, every restaurant has two tasks: Preparing the food for the customer’s order Delivering the customer’s order on time The first part will be handled by your professional chefs, but the second is where WhatsApp notifications come into play. So, after your customers place their orders, send them a tracking link to follow their orders (preferably live tracking). You can also send them the name and number of the delivery person so that customers have the option to contact them if they need to. Dribble Source: Dribble Once they receive their order, you can send them a delivery confirmation message and ask for feedback. It’s easy to see how this simple tactic can increase your customers’ satisfaction.

8. Related → How to send a WhatsApp Business notification Are there any drawbacks to creating a WhatsApp food ordering system? Like any new tactic applied to your restaurant business, it's important to consider a few challenges before you get started. Internet connection issues Sometimes, both the restaurant and customers need a good internet connection for WhatsApp to work well. If the connection is poor, it can cause problems, so you should always have a physical menu somewhere in the restaurant or somewhere else online. Not for everyone Some customers may not use WhatsApp or may not feel comfortable ordering through it. This means you could lose customers who prefer other ways to order. Managing peak times Managing a lot of WhatsApp orders during peak times can be tricky. Having enough staff and a good system in place is essential to keep things running smoothly. That's why integrating WhatsApp with a platform like Trengo can help you keep track of all your conversations with your customers. Staying safe Even though WhatsApp messages are private, people may be concerned about their information, such as payment details. That’s why it’s crucial to make sure everything is secure and accept payments only through secure payment providers. Menu Changes Regularly updating your WhatsApp menu with new items or price changes is a must. Otherwise, customers might get confused or disappointed, so make sure you review your menu options regularly. All of these challenges are fairly easy to overcome and mitigate with the right strategies, which is why many restaurant owners are opting to implement these user-friendly ordering systems. Create a WhatsApp Ordering System with Trengo As we've already mentioned, using a WhatsApp Business API to create your restaurant's ordering system will help you streamline all your operations. But selecting an API that seamlessly integrates with your current ordering system is also important.

9. Trengo is a WhatsApp Business solution provider that connects you to the WhatsApp Business API and Trengo's multi-channel inbox, powering your restaurant's ordering in a snap. Our customer engagement platform lets you connect your website to WhatsApp, have back-and-forth conversations with your customers, and even do personalized outbound marketing at scale. Plus, you'll have all your messages in one place. Onboard your team and let them access and respond to these messages. The API can also automate responses to common queries like: Order confirmation Delivery update Delay update And much more... There are many more features that Trengo offers. Why not check it out for yourself? Company name : WhatsApp Blasting Website: https://www.blastingws.com Email: mailto:info@blastingws.com Phone: 639858085805 Whatsapp: 639858085805 Telegram: https://t.me/latestdat Company Address: Blk 34 Lot 5 Easthomes 3 Subd Estefania, Bacolod City, Philippines,6100 Thank you Thank you