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Hello im Nandana, and I work as a dedicated Digital marketing strategist in Calicut, Kerala. My area of expertise is developing custom digital marketing plans that help companies to improve their online presence. I've worked in PPC advertising, content marketing, social media management, and SEO. I finished my internship at Futura Labs, where I learned useful information and useful skills for the digital marketing industry. My mission is to support my clients reach their marketing goals and generate measurable results.
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DIGITAL MARKETING Presentation by Nanadana o Aug 2024
TABLE OF CONTENT 1. ABOUT US 2. OUR TEAM 3. OUR SERVICES 4. SEO 5. SMM 6. EMAIL MARKETING WEB DESIGN 7. SEM 8. CONTACT US 9.
ABOUT US Hello I am Nandana, and I work as a dedicated Digital marketing strategist in Calicut, Kerala. My area of expertise is developing custom digital marketing plans that help companies to improve their online presence. I've worked in PPC advertising, content marketing, social media management, and SEO. I finished my internship at Futura Labs, where I learned useful information and useful skills for the digital marketing industry.
OUR TEAM NANDANA N NAYANA P freelance digital marketer freelance digital marketer
OUR SERVICES Search engine optimization Social Media Marketing Email Marketing Web Design SEARCH ENGINE MARKETING
SEARCH ENGINE OPTIMIZATION Search Engine Optimization (SEO) is the process of improving the visibility and ranking of a website in search engine results pages (SERPs) through various techniques and strategies. This includes: - Keyword research and optimization - Content creation and optimization - Link building and outreach - Technical optimization (site speed, mobile- friendliness, etc.) - Local SEO (for local businesses) The goal of SEO is to increase the quality and quantity of website traffic by ranking higher in search engines for specific keywords or phrases.
SOCIAL MEDIA MARKETING Social Media Marketing (SMM) is the process of promoting a brand, product, or service on social media platforms to engage with your audience, build brand awareness, and drive website traffic and sales. 1. Creating and sharing content (posts, images, videos, stories) on platforms like Facebook, Instagram, Twitter, LinkedIn, and YouTube. 2. Running social media ads (paid promotions) to reach a wider audience. 3. Engaging with followers through comments, messages, and reviews. 4. Monitoring and analyzing performance using metrics like likes, shares, and conversions. 5. Building and maintaining a strong online presence and reputation.
EMAIL MARKETING Email marketing is the process of sending targeted and personalized messages to customers and potential customers via email to: Effective email marketing involves: 1. Building and segmenting email lists 2. Creating engaging subject lines and content 3. Designing visually appealing emails 4. Personalizing messages using data and automation 5. Analyzing performance using metrics like open rates, clicks, and conversions :
WEB DESIGN Web design refers to the process of creating and building a website, including the layout, visual elements, and user experience. It involves: 1. Planning and strategy 2. Designing the visual aspects (color, typography, images) 3. Creating the user interface (UI) and user experience (UX) 4. Writing and editing content 5. Building the website using coding languages (HTML, CSS, JavaScript) 6. Testing and launching the website
Search Engine Marketing Search engine marketing (SEM) is the process of advertising to help your brand and content appear higher in search engine results. SEM uses a pay- per-click model to help companies reach target audiences and improve their visibility in search engines. 1. Pay-Per-Click (PPC) advertising: Creating ads that appear above or below search engine results, and paying each time a user clicks. 2. Cost-Per-Thousand Impressions (CPM) advertising: Paying for every 1,000 times an ad is displayed. 3. Search engine optimization (SEO) is sometimes considered a part of SEM, but technically, SEO is about optimizing for organic (free) search results.
CONTACT US calicut 8921185743 http://nandanao.unaux.com/ nandanaoruvumkara@gmail.com
THANK YOU