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Search engine optimization(SEO)

SEO, or Search Engine Optimization, is the practice of optimizing a website to improve its visibility and ranking on search engine results pages (SERPs). The goal of SEO is to increase organic (non-paid) traffic to a website by making it more attractive to search engines like Google, Bing, and Yahoo. This involves a combination of strategies, including optimizing website content with relevant keywords, improving site speed and mobile usability, building high-quality backlinks, and ensuring a good user experience. SEO is a crucial aspect of digital marketing, as higher visibility on search engi

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Search engine optimization(SEO)

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  1. Search engine optimization Presented by , Nandana babu

  2. INTRODUCTION • Search Engine Optimization (SEO) is a fundamental aspect of digital marketing that focuses on enhancing a website's visibility on search engine results pages (SERPs). As internet users increasingly rely on search engines like Google, Bing, and Yahoo to find information, products, and services, businesses strive to appear at the top of these results. SEO involves a variety of techniques and best practices, including optimizing website content with targeted keywords, improving website speed and performance, enhancing user experience, and building quality backlinks. By implementing effective SEO strategies, businesses can attract more organic (non-paid) traffic, increase brand visibility, and ultimately drive more conversions and sales. In today's digital landscape, SEO is crucial for businesses looking to establish a strong online presence and stay competitive. • 4o

  3. Web Crawling • Indexing • Ranking and Serving Results Working of Search Engine 01. 02. • A Search Engine operates is a three manner-: 03.

  4. Types of Search Engine • Search Engine are categorised in two categories based on their result gathering- • Crawler-Based Search Engines • Human-Powered Directories • ​

  5. ADVANTAGES OF SEO • Perspective (Global / Regional) • Targeted Traffic • Increase Visibility • High ROI (Return on Investment) • Long term positioning • Cost-effective • Flexibility

  6. Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. • Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. • Mind map • Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. • Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Exploring creativity • Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. • Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

  7. 95% Success cases • Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. • Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

  8. Weaknesses Threats • Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. • Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Strengths Opportunities • Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. • Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

  9. Final reflections and future steps • Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. • Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

  10. Thank you very much! www.reallygreatsite.com

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