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Building & Growing an Inclusive PTA Membership National PTA Representative 2017. Today, You Will Learn How to:. Describe “ why” you join and volunteer for PTA Understand perspectives, influences, and motivations for families and school staff to support/join PTA
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Building & Growing an Inclusive PTA MembershipNational PTA Representative 2017
Today, You Will Learn How to: Describe “why” you join and volunteer for PTA Understand perspectives, influences, and motivations for families and school staff to support/join PTA Follow the five steps for growing PTA Develop a membership growth plan
National PTA Mission To make every child’s potential a reality by engaging and empowering families and communities to advocate for all children. PTA Grows Champions for Children
Membership Begins With: ME DELETE THIS TEXT BOX & INSERT YOUR “WHY” PHOTO HERE Why PTA?
Membership Growth = RELATIONSHIPS Perspectives, Influences, Motivations
Who are Your Prospective Members? FAMILIES GREATSCHOOLS.ORG
50% of student enrollment + # school staff = Membership Goal My example: 377 + 75 staff = 452 Perspectives, Influences, Motivations
Understanding Perspectives Student Diversity (Race/Ethnicity) Perspectives, Influences, Motivations
Understanding Perspectives Free/Reduced Meal Participants English Language Learners Perspectives, Influences, Motivations
STEP 1: PTA Relationships 5 Steps for Strong PTA Relationships
Step 2: PTA Relationships 5 Steps for Strong PTA Relationships
Step 3: PTA Relationships 5 Steps for Strong PTA Relationships
Step 4: PTA Relationships 5 Steps for Strong PTA Relationships
5 Steps: PTA Relationships 5 Steps for Strong PTA Relationships
Communicate Your Message: Frequent, Often, Two-way Take-home flyers PTA social media Word of mouth Welcome events PTA events Year-round Plan
Membership Process: Components of Membership Flyer/Form Mission Focused objectives Results from prior year Options for joining, volunteering, donating Preferred contact info PTA-use only box for tracking Local, State, National PTA benefits Year-round Plan
Member Benefits Year-round Plan
How do you DO Membership? SUCCESSES & CHALLENGES Member recruitment & renewal Incentives or benefits Volunteer sign-up Teachers and staff All families Community collaborations Year-round Membership Plan
How Can National PTA Help You? • PTAKit.org • PTA.org/elearning • PTA Training Events • State PTA Resources www.PTA.org