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DECA’s Brand Components DECA’s Brand Promise Upholding the DECA Brand

DECA’s Brand Components DECA’s Brand Promise Upholding the DECA Brand. DECA’s Brand Components. DECA’s Brand Promise. Changing Economic Climate. DECA’s new guiding principles reflect our society’s need for college and career ready students. Educational Initiatives.

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DECA’s Brand Components DECA’s Brand Promise Upholding the DECA Brand

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  1. DECA’s Brand Components • DECA’s Brand Promise • Upholding the DECA Brand

  2. DECA’s Brand Components

  3. DECA’s Brand Promise

  4. Changing Economic Climate • DECA’s new guiding principles reflect our society’s need for college and career ready students.

  5. Educational Initiatives • DECA’s new guiding principles explain how DECA fulfills its mission. • This language helps communicate DECA’s methodology to school administrators in relation to educational initiatives.

  6. A Premier Organization • DECA’s new brand reflects its commitment to progressiveness, innovation and high-quality programs. • We’re forward-thinking and contemporary.

  7. Upholding the DECA Brand

  8. Proud Past, Promising Future • DECA has developed a brand that we can all be proud of, and we must uphold its guiding principles and image.

  9. Logo Use • Simply, our unifying logo will resonate instant recognition of DECA. • Refer to DECA’s Design Specifications for approved use of the logo.

  10. We are stronger when we speak as one. • Our unified brand will: • result in improved recognition • convey our unique elements • develop allegiance • increase support for DECA

  11. Questions? • You can request the electronic format of the logo by e-mailing publications@deca.org. • Don’t hesitate to ask if you have any questions regarding the use of the logo by e-mailing publications@deca.org.

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