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2022 china skincare trend (sample)

2022 china skincare trend (sample)

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2022 china skincare trend (sample)

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  1. Skincare TREND 2022 C-BEAUTY

  2. 2022 China Intro Skincare Trend 2021? ??/????? ??? ????? ?? ???? ??? ??? ??? ?? 2022?? ??? ??? ??? ?? ?? ?? ???? ????. 01 Premium 02 SENSITIVE 3.0 03 Skin Barrier 04 Oil Skincare 05 Clean Beauty

  3. TREND Alert 01 Premium 02 SENSITIVE 3.0 03 Skin Barrier ? ? ? ? ? ? ???? ??? ??? ?? ??? ???? MZ?? ?? ??? ???? ????? ?? ??? ?? ?? ?? ???? ???? ?? ?? ?? ?? : ?? ?? + ??????? 04 Oil Skincare 05 Clean Beauty ? ? ? ? ??? ?? ?? ??? ???? ?? ?? ??? ?? ???? ????(???? ??? ?? ?? ?? ????

  4. 01 2022 China Beauty Trend Premium ???? ???? ??? ????? ???? ???, ?? ??? ???? ???? ???? ???? ??? ???? ??? ???. ??, ??? ??? ????? ?? ??? ???? ???? ?? ?? ???? ??? ???? ????? ????????????.

  5. 01 2022 China Skincare Trend | PREMIUM ??? ???? ?? ???? ?? ???????? ????? 2?? Top500 ???? ??????? ?? ???168.4?, ? 40%? ?? ????????. ???????? ????????? ???2?? ? ????? ????????????????????????, ?? ??? ?????????. 2?? ?? ??????????????+45.7% ??????, ?? ?????-22.9% ????. 2020/2021 ??/???? Top500 ??? ????/?? ?? ??? ???? In 100 Million CNY 233 230 183 181 179 158 146 132 100 91 2021 Q2 YoY +45.7% 73 67 Premium Skincare -22.9% Mass Skincare Q1 2020 Q2 Q3 Q4 Q1 2021 Q2 ?? ???? ???? ????

  6. 01 2022 China Skincare Trend | PREMIUM ??? ??? ???? ?? ? ?? ??? ?????? ??????? ?? ??????????? ?? ?? ???????? ?????????, ??? ?????????? ?? ???, ??, ????????????????? ???? ?????. ?? ??? ????? ?????? ?? ?????? ???????? ???????. ?????????????? ???????? ???????. ? ??? ?????? ? ??? ?? ? ??? ??? ??? #??618 yyds# ???? ??? (????????????yyds) Estee Lauder X ÅSA EKSTRÖM ? ?: 4.2? ?? ?: 228.5? #??i???yyds# ???? ??? (Estee Lauder Gold I Type Collagen yyds) ? ?: 5.2? ?? ?: 9.3? Shiseido X Bilibili #??? ??yyds# ???? ??? (Olay Anti-aging yyds) 5/25~5/39 ??? ??. ?? , Bee????,??? ,? ?ssr , LemonT_??? ? 8? ??? ?? ??? ?? ??, ???, ?? ?? ??? ???? ?? ?? ???? ?? ???? ????? ??? ????. [??] Lancôme X Hello Kitty ? ?: 9186.8? ?? ?: 5.8?

  7. 2022 China Skincare Trend02 SENSITIVE 3.0 ??? ?????

  8. 03 2022 China Skincare Trend Skin Barrier

  9. 04 ???? ?? 2022 China Beauty Trend Oil Skincare ??? ??? ???? ??? ??? ?? ????? ?? ????? ?? ?? ???? ???? ?? ? ??? ??? ?? ??. ?? ? ? ? ?? ? ?? ? ? ?? , ??? ?????? ?????? ????, ?? ??? ??? ? ??? ????? ???? ?? ?????????.

  10. 05 2022 China Beauty Trend New Concept Clean Beauty ??? ????? ?? ?? ??? ??? ??????, AOEO / PMPM ? ?? ????? ?? ?? ??? ??? ??? ? ? ? ? , ? ? ? ? ? ? ? ? ? ? ? . 2022??? ????? ??? ???? ???????????.

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