1 / 14

SRV 340 EXceptional Education/snaptutorial.COM

SRV 340 Week 1 Discussion 1 Services Marketing<br> <br>Services Marketing. Discuss the importance of services marketing. How is services marketing unique from marketing a product or other tangible

McdonaldRya50
Download Presentation

SRV 340 EXceptional Education/snaptutorial.COM

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. SRV 340 EXceptional Education/snaptutorial.COM

  2. SRV 340 EXceptional Education/snaptutorial.COM • SRV 340 Week 1 Discussion 1 Services Marketing • For more classes visit • www.snaptutorial.com • SRV 340 Week 1 Discussion 1 Services Marketing

  3. SRV 340 EXceptional Education/snaptutorial.COM SRV 340 Week 1 Discussion 2 Consumer Behavior For more classes visit www.snaptutorial.com SRV 340 Week 1 Discussion 2 Consumer Behavior

  4. SRV 340 EXceptional Education/snaptutorial.COM SRV 340 Week 2 Assignment Seven Elements of Service Marketing For more classes visit www.snaptutorial.com SRV 340 Week 2 Assignment Seven Elements of Service Marketing

  5. SRV 340 EXceptional Education/snaptutorial.COM SRV 340 Week 2 Discussion 1 Pricing Ethics For more classes visit www.snaptutorial.com SRV 340 Week 2 Discussion 1 Pricing Ethics Pricing Ethics. Consider review question 8 from Chapter 6: why are ethical concerns and fairness perception important issues when designing service pricing schedules and revenue management

  6. SRV 340 EXceptional Education/snaptutorial.COM SRV 340 Week 2 Discussion 2 Citis Marketing Strategy For more classes visit www.snaptutorial.com SRV 340 Week 2 Discussion 2 Citi’s Marketing Strategy Citi’s Marketing Strategy. Read the article and discuss how Citi has differentiated its marketing strategy from other large financial

  7. SRV 340 EXceptional Education/snaptutorial.COM SRV 340 Week 3 Discussion 1 Managing Services Processes For more classes visit www.snaptutorial.com SRV 340 Week 3 Discussion 1 Managing Ser

  8. SRV 340 EXceptional Education/snaptutorial.COM • SRV 340 Week 3 Discussion 2 Demand and Productive Capacity • For more classes visit • www.snaptutorial.com • SRV 340 Week 3 Discussion 2 Demand and Productive Capacity

  9. SRV 340 EXceptional Education/snaptutorial.COM SRV 340 Week 4 Discussion 1 Image Positioning Differentiation For more classes visit www.snaptutorial.com SRV 340 Week 4 Discussion 1 Image, Positioning, Differentiation Image, Positioning, Differentiation. Since services

  10. SRV 340 EXceptional Education/snaptutorial.COM SRV 340 Week 4 Discussion 2 Managing People For more classes visit www.snaptutorial.com SRV 340 Week 4 Discussion 2 Managing People Managing People. Since a services organization does not

  11. SRV 340 EXceptional Education/snaptutorial.COM SRV 340 Week 5 Discussion 1 Customer Loyalty Programs For more classes visit www.snaptutorial.com SRV 340 Week 5 Discussion 1 Customer Loyalty Programs Customer Loyalty Programs. How much is a customer worth over a lifetime of buying? The text in Chapter 12 tells us the longer a customer purchases from a services organization, the more valuable the cus

  12. SRV 340 EXceptional Education/snaptutorial.COM SRV 340 Week 5 Discussion 2 Handling Customer Complaints For more classes visit www.snaptutorial.com SRV 340 Week 5 Discussion 2 Handling Customer Complaints Handling Customer Complaints. Although customer complaints are commonly dreaded, the feedback from the customer can actually give the services organization an opportunity to impr

  13. SRV 340 EXceptional Education/snaptutorial.COM SRV 340 Week 5 Final Paper Service Services Generational Gaps For more classes visit www.snaptutorial.com SRV 340 Week 5 Final Paper

  14. SRV 340 EXceptional Education/snaptutorial.COM

More Related